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The Consumerist Manifesto: Advertising in Postmodern Times (Comedia), 0415046203 - Picture 1 of 1
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The Consumerist Manifesto: Advertising in Postmodern Times (Comedia), 0415046203

GBP 5.10
ApproximatelyAU $10.63
Condition:
Very good
“**PAPERBACK**”
Breathe easy. Returns accepted.
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Located in: Bucknell, United Kingdom
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Estimated between Thu, 29 May and Mon, 9 Jun to 94104
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eBay item number:125615975360
Last updated on 22 May, 2025 15:59:50 AESTView all revisionsView all revisions

Item specifics

Condition
Very good
A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“**PAPERBACK**”
ISBN
9780415046206

About this product

Product Information

Advertising is no longer on the defensive. It has survived the snobbery of the 50s, the conspiracy theories of the 60s and the semiology of the 70s to be embraced and apotheosised by the 80s. The Consumerist Manifesto is the first book to examine the advertising process from within the agency itself, and from the wider perspective of advertising's dual relationship as both consumer and object, with contemporary cultural theory. Martin Davidson follows the creation of successful campaigns and explores how advertising has succeeded in setting the tone for even larger aspects of our material and personal lives. With the impact of postmodernism and popular culture, and the subsequent collapse of the old anti-advertising critique, the books reveals how advertising came to be embraced as the idiom of the enterprise culture, and how it became central to the decades assault on traditional notions of political and cultural value. Martin Davidson explores the wider implications of advertising's dominance for cultural theory, art, anthropology and language. Finally, Martin Davidson asks how this new critique will have to develop if the industry's new credibility is to be maintaine

Product Identifiers

Publisher
Taylor & Francis LTD
ISBN-13
9780415046206
eBay Product ID (ePID)
90237939

Product Key Features

Book Title
The Consumerist Manifesto: Advertising in Postmodern Times
Author
Martin P. Davidson
Format
Paperback
Language
English
Publication Year
1992
Number of Pages
228 Pages

Dimensions

Item Height
216mm
Item Width
138mm
Item Weight
454g

Additional Product Features

Title_Author
Martin P. Davidson
Series Title
Comedia
Country/Region of Manufacture
United Kingdom

Item description from the seller

Seller business information

VAT number: GB 832351157
About this seller

Aardvark Books Ltd

99.1% positive Feedback•13K items sold

Joined Mar 2012
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Aardvark Books is a massive bookshop and café in a converted nineteenth century barn in North Herefordshire, UK. We have over 50,000 titles in most subjects, specialising in art, history, literature, ...
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Detailed seller ratings

Average for the last 12 months
Accurate description
4.9
Reasonable postage costs
5.0
Postage speed
5.0
Communication
5.0

Seller feedback (5,460)

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  • a***a (18)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    The book arrived quickly, well packaged and in the condition described in the listing. The price represented good value for the item and the transaction was very smooth. I am pleased to have this book in my collection and more than happy to recommend this seller.
    The Saint John's Bible: An Introduction, 0814691005, Donald Jackson, Excellent B (#126316303793)
  • e***y (487)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Excellent seller , top quality service . Book as described in "as new" condition , appears to be unread . Great communication , packaged in cardboard and bubblewrap . Fast delivery , this seller ticks all the right boxes and highly recommend them .
    GLOBAL SCHOONER, 0851779301, Marquardt, Karl Heinz, Excellent Book (#126437565229)
  • e***p (93)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    I paid an extra £3 and the book arrived the next day. Book as described. Excellent service.
    Unseen Warfare, 0264663047, Scupoli, Lorenzo, Very Good Book (#126437818465)
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