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Conducting a Successful Capital Campaign: The New, Revised and Expanded Edition
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A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
- Buy It NowConducting a Successful Capital Campaign: The New, Revised and Expanded Edition
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Located in: Odessa, Florida, United States
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eBay item number:126108016538
Item specifics
- Condition
- Book Title
- Conducting a Successful Capital Campaign: The New, Revised and E
- ISBN
- 9780787949891
About this product
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0787949892
ISBN-13
9780787949891
eBay Product ID (ePID)
1572519
Product Key Features
Number of Pages
528 Pages
Language
English
Publication Name
Conducting a Successful Capital Campaign : The New, Revised, and Expanded Edition of the Leading Guide to Planning and Implementing a Capital Campaign
Publication Year
1999
Subject
Public Finance, Nonprofit Organizations & Charities / Fundraising & Grants, Finance / General, Nonprofit Organizations & Charities / General
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.2 in
Item Weight
34.3 Oz
Item Length
9.4 in
Item Width
7.4 in
Additional Product Features
Edition Number
2
Intended Audience
Scholarly & Professional
LCCN
99-006681
Reviews
"This book is highly recommAnded for development professionals, as well as board members and administrators who believe that a few million can easily be raised by development personnel in their spare time." --National Society of Fund Raising Executives Journal on the 1st edition "Dove, drawing on his own experience and that of other authorities, has put everything into one volume, everything you need to know to succeed.... Considering the proliferation of capital campaigns, the only surprise is that such a book was so long in coming." --Contributions on the 1st Edition
Dewey Edition
21
Illustrated
Yes
Dewey Decimal
658.15/224
Edition Description
Expanded,Revised edition
Table Of Content
PLANNING AND IMPLEMENTING YOUR CAPITAL CAMPAIGN. Preparing for the Campaign. The Key Components of a Capital Campaign. Preparing for a Campaign: Three Essential Steps and an Important Check. Implementing the Campaign. Defining Roles of Leaders and Volunteers in the Campaign. Recruiting, Educating, and Motivating Volunteers. Building and Stating the Case for the Campaign. Constructing and Using the Major Gifts Chart. Establishing the Campaign Structure and Solicitation Process. Identifying, Researching, and Rating Campaign Donors. Cultivating and Soliciting Major Gift Prospects. Building Lasting Relationships and Developing Leadership Gifts. Managing Campaign Logistics and Day-to-Day Operations. Technology in Fundraising. Creating Successful Publications, Promotions, and Public Relations. Moving Forward. Concluding the Campaign and Building the Momentum. TrAnds Affecting the Future of Fundraising and Capital Campaigns. THE CAPITAL CAMPAIGN RESOURCE GUIDE. Resources for Preparing the Campaign. Appendix A. Sample Strategic Plan. Appendix B. Sample Strategic Plan Progress Report. Appendix C. Sample Market Surveys Resources for Implementing the Campaign. Appendix D. Sample Volunteer Kit. Appendix E. Sample Case Statements. Appendix F. Sample Case Statements with Companion Pieces. Appendix G. Sample Program Brochure. Appendix H. Sample Campaign Plan. Appendix I. Sample Monthly Financial Report. Appendix J. Sample Public Announcement Event Invitation and Program. Appendix K. Sample Pledge Forms. Appendix L. Sample Communications Materials Checklist. Appendix M. Sample Newsletters. Appendix N. Sample Letterhead and Envelope. Appendix O. Resources for Moving Forward Sample Final Report. Appendix P. Sample Post-Campaign Assessment.
Synopsis
"This book is highly recommended for development professionals, as well as board members and administrators who believe that a few million can easily be raised by development personnel in their spare time." -- National Society of Fund Raising Executives Journal on the 1st edition Conducting a Successful Capital Campaign has been the definitive resource on capital campaigns for a decade. Now, in the long-awaited second edition of the best-selling guide, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. He not only gives authoritative guidance to every aspect of a capital campaign but also provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, establishing a campaign and solicitation process, and more. Other enhancements include: A dramatically expanded resource section that includes samples of a strategic plan, market surveys, case statements, financial reports, pledge forms, newsletters, program brochures, a complete volunteer kit, and a post-campaign evaluation New chapters on technology in fundraising, leadership gifts, and developing lasting relationships with donors Updated examples and real-world lessons from diverse organizations that have conducted their own capital campaigns The Dove Preparedness Index (DPI), a unique measurement tool that helps organizations simply and accurately assess their readiness to embark on a capital campaign The new Continuous Lifetime Giving Program Model, including an analytical and segmented marketing approach to its implementation A modernized version of the 80/20 rule, addressing the size and number of gifts that are needed to conduct a successful capital campaign Packed with checklists, formulas, and tables, Conducting a Successful Capital Campaign is sure to make difference in your capital campaign, "This book is highly recommended for development professionals, as well as board members and administrators who believe that a few million can easily be raised by development personnel in their spare time." - National Society of Fund Raising Executives Journal on the 1st edition Conducting a Successful Capital Campaign has been the definitive resource on capital campaigns for a decade. Now, in the long-awaited second edition of the best-selling guide, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. He not only gives authoritative guidance to every aspect of a capital campaign but also provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, establishing a campaign and solicitation process, and more. Other enhancements include: A dramatically expanded resource section that includes samples of a strategic plan, market surveys, case statements, financial reports, pledge forms, newsletters, program brochures, a complete volunteer kit, and a post-campaign evaluation New chapters on technology in fundraising, leadership gifts, and developing lasting relationships with donors Updated examples and real-world lessons from diverse organizations that have conducted their own capital campaigns The Dove Preparedness Index (DPI), a unique measurement tool that helps organizations simply and accurately assess their readiness to embark on a capital campaign The new Continuous Lifetime Giving Program Model, including an analytical and segmented marketing approach to its implementation A modernized version of the 80/20 rule, addressing the size and number of gifts that are needed to conduct a successful capital campaign Packed with checklists, formulas, and tables, Conducting a Successful Capital Campaign is sure to make difference in your capital campaign
LC Classification Number
HG177.5.U6D68 2000
Item description from the seller
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