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One Helluva Roar: US Air Force Public Communication Since 1942.by Sholtis New<|

GBP 59.05
ApproximatelyAU $112.38
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Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Title
One Helluva Roar: US Air Force Public Communication Since 1942
ISBN
9781288417018
Publication Year
2012
Type
Textbook
Format
Paperback
Language
English
Publication Name
One Helluva Roar: Us Air Force Public Communication since 1942
Item Height
246mm
Author
Tadd Sholtis
Publisher
Biblioscholar
Item Width
189mm
Subject
Education
Item Weight
340g
Number of Pages
186 Pages

About this product

Product Information

This study explores how the United States Air Force negotiates the problem of publicly communicating on behalf of its own interests while subordinating its communication to national objectives during military operations. The author proposes a theory of military public communication that links the act of persuasion to a military service's core function, the application or threat of coercive force. The theory predicts that, as the level of coercive airpower exerted or implied in a conflict increases, the character of Air Force communication becomes more domestically focused, more reliant on needs-based appeals, and more concerned with ensuring information security and controlling information flows through censorship or propaganda. When national priorities clearly align with the coercive force that airpower provides, service communication generally coheres with stated policy. As lower levels of violence become the intent of policy, airpower may seem contradictory. This disparity encourages higher authorities to control Air Force communication in the interest of policy coherence. Nevertheless, national or Air Force preferences for information control will be frustrated by the need for organizational advocacy within the policy process as well as trends favoring public transparency in cyberspace.

Product Identifiers

Publisher
Biblioscholar
ISBN-13
9781288417018
eBay Product ID (ePID)
148996322

Product Key Features

Author
Tadd Sholtis
Publication Name
One Helluva Roar: Us Air Force Public Communication since 1942
Format
Paperback
Language
English
Subject
Education
Publication Year
2012
Type
Textbook
Number of Pages
186 Pages

Dimensions

Item Height
246mm
Item Width
189mm
Item Weight
340g

Additional Product Features

Title_Author
Tadd Sholtis

Item description from the seller

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  • GB 724498118
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