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Value Proposition Design : How to Create Products and Services

katibeltr0
  • (150)
US $5.25
ApproximatelyAU $7.91
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eBay item number:126429878712

Item specifics

Condition
Very good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Publication Name
Wiley & Sons, Incorporated, John
ISBN
9781118968055
Book Title
Value Proposition Design : How to Create Products and Services Customers Want
Book Series
The Strategyzer Ser.
Publisher
Wiley & Sons, Incorporated, John
Item Length
7.5 in
Publication Year
2014
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.7 in
Author
Yves Pigneur, Alan Smith, Alexander Osterwalder, Gregory Bernarda
Genre
Technology & Engineering, Business & Economics
Topic
Industrial Design / Product, Customer Relations, Entrepreneurship, General, Production & Operations Management, Strategic Planning, Quality Control
Item Weight
27.3 Oz
Item Width
9.3 in
Number of Pages
320 Pages

About this product

Product Information

A guide to burning cash, communicating poorly, and spending your short life building stuff nobody wants. Bad Value Proposition Design

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118968050
ISBN-13
9781118968055
eBay Product ID (ePID)
201621026

Product Key Features

Book Title
Value Proposition Design : How to Create Products and Services Customers Want
Number of Pages
320 Pages
Language
English
Publication Year
2014
Topic
Industrial Design / Product, Customer Relations, Entrepreneurship, General, Production & Operations Management, Strategic Planning, Quality Control
Illustrator
Yes
Genre
Technology & Engineering, Business & Economics
Author
Yves Pigneur, Alan Smith, Alexander Osterwalder, Gregory Bernarda
Book Series
The Strategyzer Ser.
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
27.3 Oz
Item Length
7.5 in
Item Width
9.3 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
23
Lccn
2015-303108
Series Volume Number
2
Dewey Decimal
658.4012
Designed by
Papadakos, Trish
Lc Classification Number
Hd30.28
Table of Content
1. Canvas 1.1 Customer Profile 10 1.2 Value Map 26 1.3 Fit 40 2. Design 2.1 Prototyping Possibilities 74 2.2 Starting Points 86 2.3 Understanding Customers 104 2.4 Making Choices 120 2.5 Finding the Right Business Model 142 2.6 Designing in Established organizations 158 3. Test 3.1 What to Test 188 3.2 Testing Step-by-Step 196 3.3 Experiment library 214 3.4 Bringing it All Together 238 4. Evolve 4.1 Create Alignment 260 4.2 Measure & Monitor 262 4.3 Improve Relentlessly 264 4.4 Reinvent Yourself Constantly 266 4.5 Taobao: Reinventing (E-)Commerce 268 Glossary 276 Core Team 278 Prereaders 279 Bios 280 Index 282
Copyright Date
2014

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katibeltr0

katibeltr0

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4.8
8 product ratings
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  • by cargra-ilvvokkb
    21 Apr, 2016

    Easy to read, great content!!!!

    Excelent book to creat new business and define your estrategy.

    Verified purchase: YesCondition: NewSold by: bargainbookstores

  • by sa_roadrunner
    29 Aug, 2018

    A great guide to help find or continue to define your business path

    It has a lot of useful information and presents it in a way which is easily digestible for people who are both visual learners and readers.

    Verified purchase: YesCondition: NewSold by: dunkin_bookstore

  • by eflexx1
    25 Oct, 2018

    Fantastic book!

    A must read for entrepreneurs who really want to succeed!

    Verified purchase: YesCondition: NewSold by: 201markw

  • by irzhi_7
    26 Jan, 2021

    Awesome

    Great deal!!

    Verified purchase: YesCondition: Pre-ownedSold by: goodwill_colorado_springs

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