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Event Planning and Management: A Practical Handbook for PR and E
GBP 3.85
ApproximatelyAU $7.99
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
- Buy It NowEvent Planning and Management: A Practical Handbook for PR and E
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Located in: South East, United Kingdom
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eBay item number:134776278840
Item specifics
- Condition
- Title
- Event Planning and Management: A Practical Handbook for PR and E
- ISBN
- 9780749471392
About this product
Product Information
The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event. Each stage of the process is fully supported with online resources including templates and discussion questions to make up a complete event planner's toolkit. Balancing coverage of the key theory and models with essential practical guidance, tools and case studies from organizations such as London 2012 and the Prince's Trust, Event Planning and Management is an ideal handbook for students and practitioners alike. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.
Product Identifiers
Publisher
Kogan Page LTD
ISBN-13
9780749471392
eBay Product ID (ePID)
214657940
Product Key Features
Number of Pages
328 Pages
Publication Name
Event Planning and Management: a Practical Handbook for Pr and Events Professionals
Language
English
Subject
Management, Marketing, Business
Publication Year
2015
Type
Textbook
Series
Pr in Practice
Format
Paperback
Dimensions
Item Height
234 mm
Item Weight
505 g
Item Width
156 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: GB 724 4981 18
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