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Hello Kitty: The Remarkable Story of Sanrio and the Billion Dollar Feline Pheno,

US $32.99
ApproximatelyAU $49.71
Condition:
Good
Used book in good condition. Shows typical wear. Quick shipping. Satisfaction guaranteed!
Postage:
US $9.99 (approx. AU $15.05) Economy postage. See detailsfor delivery
Located in: Multiple Locations, United States
Delivery:
Estimated between Thu, 27 Jun and Mon, 1 Jul to 43230
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30-day returns. Buyer pays for return postage. See details- for more information about returns
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eBay item number:135035341137
Last updated on 19 Jun, 2024 03:34:25 AESTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Used book in good condition. Shows typical wear. Quick shipping. Satisfaction guaranteed!”
ISBN
9780470820940
Book Title
Hello Kitty : the Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.4 in
Publication Year
2003
Format
Hardcover
Language
English
Item Height
0.9 in
Author
Brian Bremner, Ken Belson
Genre
Business & Economics
Topic
Marketing / General, Finance / General, General, International / General
Item Weight
18.1 Oz
Item Width
6.5 in
Number of Pages
250 Pages

About this product

Product Information

The EPICS series brings a fresh approach to current topics, allowing students to acquire an in-depth understanding of geographical issues. Each topic provides a wide range of detailed case studies and offers an integrated approach to all aspects of geographical study.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470820942
ISBN-13
9780470820940
eBay Product ID (ePID)
5981009

Product Key Features

Book Title
Hello Kitty : the Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon
Number of Pages
250 Pages
Language
English
Publication Year
2003
Topic
Marketing / General, Finance / General, General, International / General
Genre
Business & Economics
Author
Brian Bremner, Ken Belson
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
18.1 Oz
Item Length
9.4 in
Item Width
6.5 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
22
Reviews
"If, like me, you supposed that Hello Kitty was only to be found on pencil cases and stickers...this book will make you think again." ( City to Cities , April/May 2004) "...tells what must be one of the oddest branding success stories ever..." ( Financial Times , 29 January 2004) "...this book tells the fascinating story of this cute character [Hello Kitty] that has generated close to $1 billion in sales..." ( The Chronicle (Reading), 8 January 2004) "...a great read with real insight into how clever marketing can find success in highly competitive markets." ( Marketing Business , March 2004) "A bizarre but strangely addictive read." ( Gulf Business , 17th March 2004)
Lccn
2004-556952
Dewey Decimal
659.1
Lc Classification Number
Hd9999
Table of Content
Acknowledgement.Introduction.Deconstructing Hello Kitty.The God of Kawaii.The Cat Comes Alive.Kitty Goes Abroad.Kitty Kulture.Defiling Hello Kitty.Branding Hello Kitty.Hello Kitty and the Ideology of Pleasure.Index.
Copyright Date
2003

Item description from the seller

Rocky Mountain Textbooks

Rocky Mountain Textbooks

97.2% positive Feedback
395K items sold
Joined Dec 1998

Detailed seller ratings

Average for the last 12 months

Accurate description
4.8
Reasonable postage costs
4.6
Postage speed
4.9
Communication
4.8

Seller Feedback (100,849)

s***m (48)- Feedback left by buyer.
Past 6 months
Verified purchase
Between confusing my tracking information for another order (making me think my package had been delivered states away), my book having completely different cover art than the image used in the eBay listing, my book not being packed well and suffering some damage, as well as the other shady behavior listed in other reviews (like my book coming from Amazon and the seller immediately jacking up the price of the original listing after my purchase), I'd say this is a shady seller to entirely avoid.
a***b (384)- Feedback left by buyer.
Past 6 months
Verified purchase
Book was as described. Charged a lot for shipping and never gave any tracking information. Also, this book was sold to me before they had it in hand apparently. A packing slip for Amazon was found with a cheaper price and later date than when I bought the book.
c***4 (50)- Feedback left by buyer.
Past month
Verified purchase
It’s a great book, but this one I received was not in the condition it was advertised. When it arrived, a cheaper price tag was left on it for this reason but I was never refunded the original/ higher amount that I paid for a better quality book. Seller did not resolve. Very disappointed.

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