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Sensory Branding: Grundlagen multisensualer Markenf?hrung by Paul Steiner (Germa

Condition:
Brand new
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Located in: Melbourne, Australia
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Estimated between Wed, 21 May and Thu, 29 May to 43230
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eBay item number:135601804542
Last updated on 10 May, 2025 03:50:03 AESTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9783658298296
Book Title
Sensory Branding
ISBN
9783658298296
Publication Year
2020
Type
Textbook
Format
Paperback
Language
German
Publication Name
Sensory Branding: Grundlagen Multisensualer Markenfuhrung
Item Height
210 mm
Author
Paul Steiner
Publisher
Springer Gabler
Subject
Marketing, Business
Item Weight
408 g
Item Width
148 mm
Number of Pages
312 Pages

About this product

Product Information

Paul Steiner untersucht die marketingspezifische Relevanz des menschlichen Sinnessystems und die verschiedenen Facetten multisensualen Brandings unter Berucksichtigung der Automobilwirtschaft (Fallstudie MINI) und der Neuen Medien.

Product Identifiers

Publisher
Springer Gabler
ISBN-13
9783658298296
eBay Product ID (ePID)
23046438229

Product Key Features

Number of Pages
312 Pages
Language
German
Publication Name
Sensory Branding: Grundlagen Multisensualer Markenfuhrung
Publication Year
2020
Subject
Marketing, Business
Type
Textbook
Author
Paul Steiner
Format
Paperback

Dimensions

Item Height
210 mm
Item Weight
408 g
Item Width
148 mm

Additional Product Features

Country/Region of Manufacture
Germany
Title_Author
Paul Steiner

Item description from the seller

Seller business information

VAT number: AU 82107909133, GB 293967539
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thenilestore

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