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Consuming the Romantic Utopia: Love and the Cultural Contradictions of Capitalis

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eBay item number:145590451843

Last updated on 30 Apr, 2024 13:56:28 AESTView all revisionsView all revisions

Item specifics

Condition: Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...

ISBN-13: 9780520205710

Book Title: Consuming the Romantic Utopia

ISBN: 9780520205710

Subject Area: Human Biology

Publication Name: Consuming the Romantic Utopia: Love and the Cultural Contradictions of Capitalism

Publisher: University of California Press

Subject: Sociology

Publication Year: 1997

Type: Textbook

Format: Paperback

Language: English

Item Height: 229mm

Author: Eva Illouz

Item Width: 152mm

Item Weight: 590g

Number of Pages: 332 Pages

About this product

Product Information

To what extent are our most romantic moments determined by the portrayal of love in film and on TV? Is a walk on a moonlit beach a moment of perfect romance or simply a simulation of the familiar ideal seen again and again on billboards and movie screens? In her unique study of American love in the twentieth century, Eva Illouz unravels the mass of images that define our ideas of love and romance, revealing that the experience of true love is deeply embedded in the experience of consumer capitalism. Illouz studies how individual conceptions of love overlap with the world of clich??s and images she calls the Romantic Utopia. This utopia lives in the collective imagination of the nation and is built on images that unite amorous and economic activities in the rituals of dating, lovemaking, and marriage. Since the early 1900s, advertisers have tied the purchase of beauty products, sports cars, diet drinks, and snack foods to success in love and happiness. Illouz reveals that, ultimately, every clich?? of romance?from an intimate dinner to a dozen red roses?is constructed by advertising and media images that preach a democratic ethos of consumption: material goods and happiness are available to all. Engaging and witty, Illouz's study begins with readings of ads, songs, films, and other public representations of romance and concludes with individual interviews in order to analyze the ways in which mass messages are internalized. Combining extensive historical research, interviews, and postmodern social theory, Illouz brings an impressive scholarship to her fascinating portrait of love in America.

Product Identifiers

Publisher

University of California Press

ISBN-13

9780520205710

eBay Product ID (ePID)

95692979

Product Key Features

Subject Area

Human Biology

Author

Eva Illouz

Publication Name

Consuming the Romantic Utopia: Love and the Cultural Contradictions of Capitalism

Format

Paperback

Language

English

Subject

Sociology

Publication Year

1997

Type

Textbook

Number of Pages

332 Pages

Dimensions

Item Height

229mm

Item Width

152mm

Item Weight

590g

Additional Product Features

Title_Author

Eva Illouz

Country/Region of Manufacture

United States

Item description from the seller

Business seller information

Value Added Tax number:

AU 82107909133
GB 293967539

Seller assumes all responsibility for this listing.

eBay item number:145590451843

Last updated on 30 Apr, 2024 13:56:28 AESTView all revisionsView all revisions

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AU $18.89	AU $18.89	United States	International Standard : tracked-no signature (7 to 15 business days)	Estimated between Tue, 11 Jun and Mon, 24 Jun to 43230

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