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The SEO Battlefield: Winning Strategies for Search Marketing Programs
by Ward, Anne Ahola | PB | Good
US $5.46
ApproximatelyAU $8.37
Condition:
“Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ”... Read moreabout condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
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Postage:
Free Economy Shipping.
Estimated between Wed, 13 Aug and Sat, 16 Aug to 94104
Located in: Aurora, Illinois, United States
Returns:
30-day returns. Seller pays for return postage.
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Seller assumes all responsibility for this listing.
eBay item number:146706548575
Item specifics
- Condition
- Good
- Seller notes
- Binding
- Paperback
- Book Title
- The SEO Battlefield
- Weight
- 0 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9781491958377
About this product
Product Identifiers
Publisher
O'reilly Media, Incorporated
ISBN-10
1491958375
ISBN-13
9781491958377
eBay Product ID (ePID)
221829211
Product Key Features
Number of Pages
202 Pages
Publication Name
Seo Battlefield : Winning Strategies for Search Marketing Programs
Language
English
Publication Year
2017
Subject
Marketing / General, Web / Web Programming, Web / Search Engines
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.4 in
Item Weight
12.6 Oz
Item Length
9.1 in
Item Width
7 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2017-446027
Dewey Edition
23
TitleLeading
The
Illustrated
Yes
Dewey Decimal
658.8/72
Synopsis
Welcome to the battlefield. Every day, companies ranging from startups to enterprises fight to achieve high search rankings, knowing that previous success can quickly vanish. With this practical guide, you'll learn how to put search engine optimization (SEO) methodology into practice, including the research, data analysis, and constant experimentation required to build an SEO program specific to your organization that can help you improve search results. Running a successful SEO program requires a team with a mix of skills, including marketing, analytics, website development, and automation. Author Anne Ahola Ward walks marketers and developers through SEO essentials and provides real-world case studies of successful and not-so-successful SEO programs. You'll quickly understand why this is both an exciting and critical time to adopt SEO in your organization. Perform keyword goals and research, and spot search trends Understand the motivation and creativity of the SEO mindset Run a campaign to generate traffic and measure the results Use mobile and platform-agnostic strategies for search growth Demonstrate the value of your search marketing efforts Include web development in your SEO program--everything from quick updates to UX/UI strategy Learn the sweetest way to run and report on an search program
LC Classification Number
TK5105.884
Item description from the seller
Seller feedback (5,700,485)
- c***m (423)- Feedback left by buyer.Past 6 monthsVerified purchaseWOW!; I cannot believe this 3 Days to Hawaii! ; AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; Shipped 05/05, Mon, Received 05/08, Thu to Hawaii using free shipping; USPS Ground Mail, Book in Excellent Condition--Better Than Described ; TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!The Internment of Japanese Americans During World War II (#146005407795)
- v***v (2063)- Feedback left by buyer.Past monthVerified purchaseAlthough this book was not as described, with no picture of it in the listing, the seller communicated well and quickly gave me a full refund while letting me keep it. The minimal packaging left the book a bit vulnerable (typical for ThriftBooks), but it did arrive safely and timely. As usual, it’s hit or miss with this seller, but often times you can get great values, and their customer service is always very good. Many other sellers with millions of transactions don’t even communicate.
- 2***j (113)- Feedback left by buyer.Past monthVerified purchaseI've ordered several items from this vendor now and they've always been what they were advertised as. This was no exception. Both discs were in great shape as well as their jewel cases. Delivery is good, packaging is simple but effective for what you're paying and I haven't had any get damaged. Will keep buying from this vendor because of the results so far and good prices, too.
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