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Kellogg on Advertising and Media: The Kellogg School of Management by Bobby J. C
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AU $15.35 International Standard : tracked-no signature (7 to 15 business days). See detailsfor delivery
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Located in: Melbourne, Australia
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eBay item number:155950691325
Item specifics
- Condition
- ISBN-13
- 9780470119860
- Book Title
- Kellogg on Advertising and Media
- ISBN
- 9780470119860
- Publication Year
- 2008
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Kellogg ON Advertising and Media: the Kellogg School of Management
- Item Height
- 233mm
- Publisher
- John Wiley & Sons Inc
- Item Width
- 160mm
- Subject
- Advertising
- Item Weight
- 506g
- Number of Pages
- 368 Pages
About this product
Product Information
In Kellogg on Advertising and Media, members of the world's leading marketing faculty explain the revolutionized world of advertising. The star faculty of the Kellogg School of Management reveal the biggest challenges facing marketers today- including the loss of mass audiences, the decline of broadcast television advertising, and the role of online advertising- and show you how to advertise successfully in this new reality. Based on the latest research and case studies, this book shows you how to find and engage audiences in a chaotic media climate.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9780470119860
eBay Product ID (ePID)
95239886
Product Key Features
Publication Name
Kellogg ON Advertising and Media: the Kellogg School of Management
Format
Hardcover
Language
English
Subject
Advertising
Publication Year
2008
Type
Textbook
Number of Pages
368 Pages
Dimensions
Item Height
233mm
Item Width
160mm
Item Weight
506g
Additional Product Features
Editor
Bobby J. Calder
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax number:
- AU 82107909133
- GB 293967539
Seller assumes all responsibility for this listing.
eBay item number:155950691325
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Item location:
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| Postage and handling | Each additional item | To | Service | Delivery*See delivery notes |
|---|---|---|---|---|
| AU $15.35 | AU $15.35 | United States | International Standard : tracked-no signature (7 to 15 business days) | Estimated between Wed, 15 May and Tue, 28 May to 43230 |
| Handling time |
|---|
| Will usually post within 10 business days of receiving cleared payment. |
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