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Marketing Nonprofit Programs and Services: Proven and Practical Strategies to Ge
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AU $102.66
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eBay item number:155962095254
Item specifics
- Condition
- ISBN-13
- 9780787903268
- Book Title
- Marketing Nonprofit Programs and Services
- ISBN
- 9780787903268
- Publication Year
- 1996
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Marketing Nonprofit Programs and Services: Proven and Practical Strategies to Get More Customers, Members, and Donors
- Item Height
- 232mm
- Publisher
- John Wiley & Sons Inc
- Item Width
- 154mm
- Subject
- Management, Marketing
- Item Weight
- 624g
- Number of Pages
- 304 Pages
About this product
Product Information
The most helpful blAnd of theory and nuts-and-bolts practice I've seen. ?William E. Cameron, director, Philadelphia YMCA Management Resource Center Brings together in one volume the best concepts and methods to attract and satisfy customers, communicate an organization's message distinctly and effectively, and solve membership and program enrollment and retention problems. Focusing on how to get more customers, consumers, and volunteers, Herron shows how to evaluate the effectiveness of promotion efforts, and weighs the comparative advantages of various advertising and promotion media. A 15-point checklist for developing marketing strategy spells out the essential steps for finer marketing performance.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9780787903268
eBay Product ID (ePID)
95768933
Product Key Features
Publication Name
Marketing Nonprofit Programs and Services: Proven and Practical Strategies to Get More Customers, Members, and Donors
Format
Hardcover
Language
English
Subject
Management, Marketing
Publication Year
1996
Type
Textbook
Number of Pages
304 Pages
Dimensions
Item Height
232mm
Item Width
154mm
Item Weight
624g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax number:
- AU 82107909133
- GB 293967539
Seller assumes all responsibility for this listing.
eBay item number:155962095254
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| Postage and handling | Each additional item | To | Service | Delivery*See delivery notes |
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|---|
| Will usually post within 10 business days of receiving cleared payment. |
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