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La Direccin Estratgica en la Empresa Hotelera: C?mo crear valor y ventajas compe

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Located in: Melbourne, Australia
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eBay item number:155971048991
Last updated on 01 May, 2024 06:24:53 AESTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9781714040292
Book Title
La Direccin Estratgica en la Empresa Hotelera
ISBN
9781714040292
Publication Year
2021
Type
Textbook
Format
Paperback
Language
Spanish
Publication Name
La Direccion Estrategica En La Empresa Hotelera
Item Height
229mm
Author
Ricardo Lucas Fernandez
Publisher
Blurb
Item Width
152mm
Subject
Business
Item Weight
671g
Number of Pages
460 Pages

About this product

Product Information

Si usted es responsable de mantener su empresa hotelera en funcionamiento y de que el negocio sea rentable, en este libro encontrara los medios para resolver muchos de los problemas y retos estrategicos a los que se enfrenta cotidianamente: ?Quienes son nuestros clientes y como les afectan los cambios en el Entorno? ?Podemos conseguir mas ingresos en los mercados existentes o debemos explorar nuevos mercados? ?Como decidiremos si nuestra empresa hotelera se concentrara en un solo negocio o se diversificara en diferentes negocios? ?Como vamos a competir en segmentos de mercado especificos para conseguir una ventaja competitiva sobre nuestros competidores? ?Como seleccionaremos las Estrategias Competitivas que crearan mas valor a largo plazo? ?Como asignaremos nuestros recursos y capacidades a las Estrategias Competitivas seleccionadas para conseguir ventajas competitivas? Este libro contiene la informacion y los conocimientos indispensables para: -Utilizar los modelos, las herramientas y las tecnicas mas adecuados para el analisis y el diagnostico de las tendencias y los retos estrategicos actuales y futuros del sector hotelero, y para la formulacion de estrategias competitivas sostenibles a largo plazo. -Desarrollar las competencias y habilidades que les permitiran pensar de manera estrategica sobre la formulacion y la ejecucion de estrategias que creen valor y ventajas competitivas para su empresa hotelera. -Aplicar las herramientas de analisis y toma de decisiones estrategicas a su propio hotel, para mejorar su posicionamiento competitivo. -Adquirir los conocimientos y ejercitar las competencias necesarias para asumir posiciones de liderazgo en su empresa hotelera. -Comprender los conceptos e ideas clave de la Direccion Estrategica, a partir del estudio de casos de empresas del sector hotelero.

Product Identifiers

Publisher
Blurb
ISBN-13
9781714040292
eBay Product ID (ePID)
26046411597

Product Key Features

Author
Ricardo Lucas Fernandez
Publication Name
La Direccion Estrategica En La Empresa Hotelera
Format
Paperback
Language
Spanish
Subject
Business
Publication Year
2021
Type
Textbook
Number of Pages
460 Pages

Dimensions

Item Height
229mm
Item Width
152mm
Item Weight
671g

Additional Product Features

Title_Author
Ricardo Lucas Fernandez

Item description from the seller

Business seller information

Value Added Tax number:
  • AU 82107909133
  • GB 293967539
thenilestore

thenilestore

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