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Projektierung Einer Sportveranstaltung Am Beispiel Super Bowl: Seine Entstehung,

Condition:
Brand new
3 available
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Postage:
AU $15.16 International Standard : tracked-no signature (7 to 15 business days).
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Located in: Melbourne, Australia
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Estimated between Wed, 23 Jul and Mon, 4 Aug to 94104
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eBay item number:157046648346
Last updated on 20 Jun, 2025 10:13:33 AESTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9783656592983
Type
Does not apply
ISBN
9783656592983
Publication Year
2014
Format
Paperback
Language
German
Book Title
Projektierung einer Sportveranstaltung am Beispiel Super Bowl: Seine Entstehung, Ziele und Bedeutung unter Berucksichtigung der PR und des Eventmarketings
Item Height
210 mm
Author
Philipp May, Marcel Graf
Publisher
Grin Publishing
Item Width
148 mm
Item Weight
45 g
Number of Pages
24 Pages

About this product

Product Information

Studienarbeit aus dem Jahr 2013 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Europa Campus, Sprache: Deutsch, Abstract: Der Super Bowl ist das groesste mediale Ereignis eines jeden Jahres in den Vereinigten Staaten von Amerika. Das erste Mal ausgetragen 1967 in Los Angeles vor 63.000 Zuschauern fand 2013 der 47ste Super Bowl vor 71.024 Zuschauern statt. Wurde das erste Endspiel noch von zwei TV Sendern gemeinsam ubertragen entwickelte sich im Laufe der Jahre ein harter Konkurrenzkampf zwischen den bestimmenden TV Sendern des Landes. Diese Konkurrenz, die Attraktivitat des Sports fur das Publikum und damit auch fur die Werbetreibende Wirtschaft fuhrte im Verlaufe der Jahre zu immer hoeheren Summen, die fur Rechte zu zahlen waren. Konnten Rechte 1962 noch fur weniger als $5 Millionen pro Jahr erworben werden, mussten die Sender in der letzten Verhandlungsrunde fur die Jahre 2006-20013 teilweise deutlich uber $1 Milliarde zahlen. Entsprechend dieser Entwicklung steigerten sich auch die Preise, die Unternehmen fur Werbezeiten wahrend des Finalspiels zahlen mussen. War der Preis fur einen 30 Sekunden Spot 1967 noch bei $40.000, lag er 2013 ganze 9500 mal hoeher, bei $3.8 Millionen.

Product Identifiers

Publisher
Grin Publishing
ISBN-13
9783656592983
eBay Product ID (ePID)
26046454498

Product Key Features

Publication Year
2014
Format
Paperback
Language
German
Book Title
Projektierung einer Sportveranstaltung am Beispiel Super Bowl: Seine Entstehung, Ziele und Bedeutung unter Berucksichtigung der PR und des Eventmarketings
Author
Philipp May, Marcel Graf
Number of Pages
24 Pages

Dimensions

Item Height
210 mm
Item Width
148 mm
Item Weight
45 g

Additional Product Features

Title_Author
Philipp May, Marcel Graf

Item description from the seller

Seller business information

VAT number: AU 82107909133, GB 293967539
About this seller

thenilestore

99.1% positive Feedback3.4M items sold

Joined Apr 2004
Usually responds within 24 hours
Great pricing and fantastic customer support. The Nile has you covered.

Detailed seller ratings

Average for the last 12 months
Accurate description
4.9
Reasonable postage costs
4.9
Postage speed
4.9
Communication
5.0

Seller feedback (1,467,101)

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  • e***e (701)- Feedback left by buyer.
    Past month
    Verified purchase
    Condition: The book is in excellent condition and just as described. Both the cover and pages have neither marks nor creases - each page is in perfect condition. Postage: The book arrived much quicker than anticipated. Packing: The book was solidly packed in a large cardboard-type envelope and securely sealed. Communication: I was sent several updates in regard to the postage, which was great. Overall: I highly recommend this seller and would definitely purchase from them again.
  • 3***e (227)- Feedback left by buyer.
    Past month
    Verified purchase
    Item arrived as described, in perfect condition and in about a week. Well packaged in a large envelope and I thought it was well priced ... until I saw it elsewhere for half as much. Never mind, for a relatively low-priced item, I'm not too sore about paying more for this highly regarded tome. Good seller. Can recommended.
  • c***c (462)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    A reliable and professional seller offering a wide range of items. Not always the cheapest option but certainly a store upon which you can depend. My goods were dispatched promptly, packaged appropriately and, upon receipt, found to be exactly as described. Communication throughout the process was good and I'd have no hesitation in purchasing from here in the future.