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Costovation: Innovation That Gives Your Customers Exactly What They Want--And No
US $13.98
ApproximatelyAU $21.54
Condition:
Very good
A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
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Located in: Dallas, Texas, United States
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eBay item number:157073906331
Item specifics
- Condition
- ISBN
- 9780814439753
About this product
Product Identifiers
Publisher
Amacom
ISBN-10
0814439756
ISBN-13
9780814439753
eBay Product ID (ePID)
242541315
Product Key Features
Book Title
Costovation : Innovation That Gives Your Customers Exactly What They Want--And Nothing more
Number of Pages
208 Pages
Language
English
Publication Year
2018
Topic
Customer Relations, Accounting / General, Management, Production & Operations Management, Strategic Planning
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
0.8 in
Item Weight
12.5 Oz
Item Length
9.3 in
Item Width
6.3 in
Additional Product Features
Intended Audience
Trade
LCCN
2018-940799
Dewey Edition
23
Number of Volumes
1 Vol.
Dewey Decimal
658.5/14
Edition Description
Special
Synopsis
Cutting costs is a common corporate refrain. But if you constantly slash expenditures, what happens to innovation? How can you stay competitive and satisfy customers? This book's revolutionary approach broadens the definition of innovation beyond products to the business model itself. With costovation, you let go of assumptions, take a fresh look at the market, and relentlessly focus on what customers really want. Consider Planet Fitness--it grew to 7.3 million members by concentrating on casual exercisers. They want easy, low-cost access to good equipment. Although it's inexpensive to run, Planet Fitness ranks highest in gym satisfaction. Packed with examples and interactive exercises, Costovation explores cost innovation strategies that work for big and small companies alike including: open innovation and cost-sharing, simplifying products and turning waste into new offerings, how rivals are carving out niches, protecting positions, and dominating industries. Innovation and cost-cutting are not opposites. Combined, they expose untapped opportunities to outsmart and underspend competitors., Cutting costs is a common corporate refrain. But if you constantly slash expenditures, what happens to innovation How can you stay competitive and satisfy customers This book's revolutionary approach broadens the definition of innovation beyond products to the business model itself. With costovation, you let go of assumptions, take a fresh look at the market, and relentlessly focus on what customers really want. Consider Planet Fitness--it grew to 7.3 million members by concentrating on casual exercisers. They want easy, low-cost access to good equipment. Although it's inexpensive to run, Planet Fitness ranks highest in gym satisfaction. Packed with examples and interactive exercises, Costovation explores cost innovation strategies that work for big and small companies alike including: open innovation and cost-sharing, simplifying products and turning waste into new offerings, how rivals are carving out niches, protecting positions, and dominating industries. Innovation and cost-cutting are not opposites. Combined, they expose untapped opportunities to outsmart and underspend competitors., Wow your customers . . . with "less." Cut costs-it's a common corporate refrain. But if you constantly slash expenditures, what happens to innovation? How can you stay competitive and satisfy customers? Costovation solves the dilemma of how to spend less and innovate more. The book's revolutionary approach broadens the definition of innovation beyond products to the business model itself. With costovation, you let go of assumptions, take a fresh look at the market, and relentlessly focus on what customers really want. Consider Planet Fitness-it grew to 7.3 million members by concentrating on casual exercisers. Those folks don't care about frills. They want easy, low-cost access to good equipment. Although it's inexpensive to run, Planet Fitness ranks highest in gym satisfaction. Gourmet grocer, Picard, sells only frozen food. With less perishable inventory, they compress costs while delighting a discerning but busy clientele. Packed with examples and interactive exercises, the book explores cost innovation strategies that work for big and small companies alike. From open innovation and cost-sharing to simplifying products and turning waste into new offerings-readers learn how rivals are carving out niches, protecting positions, and dominating industries. Innovation and cost-cutting are not opposites. Combined, they expose untapped opportunities to outsmart and underspend competitors., Cut costs-it's a common corporate refrain. But if you constantly slash expenditures, what happens to innovation? How can you stay competitive and satisfy customers? Costovation solves the dilemma of how to spend less and innovate more: by finding areas where less is exactly what customers want. From Khan Academy's democratized tutoring to Xiaomi's flash sales to Warby Parker's compressed supply chain, the book unlocks specific strategies for cutting costs while meeting or exceeding customer expectations. Challenge your assumptions about innovation-and tap this revolutionary approach for carving out niches, protecting positions, and dominating industries. Book jacket., A revolutionary approach broadens the definition of innovation beyond products to the business model itself.
LC Classification Number
HD45.W86 2018
Item description from the seller
Seller feedback (46,796)
- e***a (2160)- Feedback left by buyer.Past 6 monthsVerified purchaseHIGHLY RECOMMENDED EBAY SELLER !! MY EBAY PURCHASED ORDER ARRIVED SAFELY PACKAGED AND AS SPECIFIED AND DESCRIBED IN THE LISTING BY THE EBAY SELLER. I RECEIVED OUTSTANDING COMMUNICATIONS AND OVERALL CUSTOMER SERVICE. A TRUE VALUED AND TRUSTED EBAY SELLER IN MY OPINION !! THANK YOU.
- -***l (4011)- Feedback left by buyer.Past 6 monthsVerified purchasebook exactly as described 👌 and with a really great price 😀; luv the large print; packaged well; wrapped in plastic packing bag but extra tight 👏; no bent corners on cover or pages; book arrived in perfect condition 💯; fast shipping; books always look good from this top-notch seller 🙂; makes me a happy repeat customer 😉; transaction was smooth from beginning to end; excellent customer service and an A+ seller 😎; thanks ☺️
- 3***4 (72)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book I purchased exceeded my expectations! The quality was outstanding, and the appearance was exactly as described—pristine and well-maintained. The packaging was secure and protective, ensuring the book arrived in perfect condition. This transaction truly offered great value for the price, and I couldn’t be happier with my purchase. Highly recommend this seller for their attention to detail and excellent service!
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