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Tweeting to Power: The Social Media Revolution in American Politics by Jason Gai
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- Buy It NowTweeting to Power: The Social Media Revolution in American Politics by Jason Gai
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Located in: Melbourne, Australia
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eBay item number:157098655033
Item specifics
- Condition
- ISBN-13
- 9780199965090
- Book Title
- Tweeting to Power
- ISBN
- 9780199965090
- Publication Year
- 2014
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Tweeting to Power: the Social Media Revolution in American Politics
- Item Height
- 234 mm
- Publisher
- Oxford University Press Inc
- Subject
- Computer Science, Advertising
- Item Weight
- 516 g
- Item Width
- 156 mm
- Number of Pages
- 208 Pages
About this product
Product Information
Online social media are changing the face of politics in the United States. Beginning with a strong theoretical foundation grounded in political, communications and psychology literature, Tweeting to Power examines the effect of online social media on how people come to learn, understand and engage in politics. Gainous and Wagner propose that platforms such as Facebook and Twitter offer the opportunity for a new information flow that is no longer being structured and limited by the popular media. Television and newspapers, which were traditionally the sole or primary gatekeeper, can no longer limit or govern what information is exchanged. By lowering the cost of both supplying the information and obtaining it, social networking applications have recreated how, when and where people are informed. To establish this premise, Gainous and Wagner analyze multiple datasets, quantitative and qualitative, exploring and measuring the use of social media by voters and citizens as well as the strategies and approaches adopted by politicians and elected officials. They illustrate how these new and growing online communities are new forums for the exchange of information that is governed by relationships formed and maintained outside traditional media. Using empirical measures, they prove both how candidates utilize Twitter to shape the information voters rely upon and how effective this effort was at garnering votes in the 2010 congressional elections. With both theory and data, Gainous and Wagner show how the social media revolution is creating a new paradigm for political communication and shifting the very foundation of the political process.
Product Identifiers
Publisher
Oxford University Press Inc
ISBN-13
9780199965090
eBay Product ID (ePID)
182930204
Product Key Features
Number of Pages
208 Pages
Language
English
Publication Name
Tweeting to Power: the Social Media Revolution in American Politics
Publication Year
2014
Subject
Computer Science, Advertising
Type
Textbook
Format
Paperback
Dimensions
Item Height
234 mm
Item Weight
516 g
Item Width
156 mm
Additional Product Features
Country/Region of Manufacture
United States
Series Title
Oxford Studies in Digital Politics
Item description from the seller
Seller business information
VAT number: AU 82107909133, GB 293967539
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Seller feedback (1,464,580)
- c***c (460)- Feedback left by buyer.Past 6 monthsVerified purchaseA reliable and professional seller offering a wide range of items. Not always the cheapest option but certainly a store upon which you can depend. My goods were dispatched promptly, packaged appropriately and, upon receipt, found to be exactly as described. Communication throughout the process was good and I'd have no hesitation in purchasing from here in the future.Possibility (Wonder & Imagination) 500 Piece Jigsaw Puzzle by Paperblanks Hardco (#146371979206)
- 3***a (329)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book was sent well packed and arrived in good condition. The seller was extremely supportive and when l explained that this book did not contain the content that l was looking for l was given a refund which happened very quickly and l offered to send the book back but the seller told me to keep it which l thought was very generous of the seller. I have bought books from this seller before and always had good service and in the future l will purchase again. Thanks to a very good seller.
- d***0 (147)- Feedback left by buyer.Past monthVerified purchaseI have bought books from The Nile Store a number of times and again, HIGHLY RECOMMEND this seller!! I’ve always had a positive, hassle free shopping experience. Books are always well packaged for the transit. Delivery is always in an acceptable time frame. This seller is always professional….and seller communication is A+++++. I appreciate the tracking as well. …..I will absolutely be buying from this seller again!! A++++++