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The Real Toy Story: Inside the Ruthless Battle for Britain's You
AU $11.58
Condition:
“Slight Creasing To Spine and Wear To Edges Of Pages”
2 available
Postage:
Located in: South East, United Kingdom
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Varies
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eBay item number:175812185144
Item specifics
- Condition
- Good
- Seller notes
- “Slight Creasing To Spine and Wear To Edges Of Pages”
- Book Title
- The Real Toy Story: Inside the Ruthless Battle for Britain's You
- UPC
- 9780552774062
- ISBN
- 9780552774062
- EAN
- 9780552774062
- Publication Year
- 2007
- Type
- Textbook
- Format
- Paperback
- Subject Area
- Consumerism
- Language
- English
- Publication Name
- Realtoy Story, the inside the Ruthless Battle for Britains Youn
- Item Height
- 200mm
- Publisher
- Transworld Publishers Ltd
- Item Width
- 130mm
- Item Weight
- 232g
- Number of Pages
- 336 Pages
About this product
Product Information
Toys from teddy bears to Barbie dolls to train sets define our image of childhood innocence. But the truth is that toys represent a $21 billion a year industry, and with so much money at stake, the toy business is anything but child's play. In The Real Toy Story, investigative journalist Eric Clark exposes the startling truths behind Britain s favourite toys. Drawing on interviews with over 200 industry insiders, Clark names and shames the corporations spending millions on research into the best way to manipulate their target audience while manufacturing products in China under virtual slave labour conditions. In a world of cut-throat competition and cold-blooded marketing, toy companies are increasingly willing to sacrifice our children in the rush for profits. And as more children forsake cuddly play things for Ipods and cell phones, companies are using even more extreme tactics- unashamedly using sex and violence to sell dolls and action men to children as young as three - to make sure that their toy is the one that children want to have. The Real Toy Story is essential reading for the millions of adults who care about the toys they choose for the children in their lives
Product Identifiers
Publisher
Transworld Publishers Ltd
ISBN-13
9780552774062
eBay Product ID (ePID)
94509820
Product Key Features
Subject Area
Consumerism
Publication Name
Realtoy Story, the inside the Ruthless Battle for Britains Youn
Format
Paperback
Language
English
Publication Year
2007
Type
Textbook
Number of Pages
336 Pages
Dimensions
Item Height
200mm
Item Width
130mm
Item Weight
232g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Value Added Tax number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:175812185144
Postage and handling
Item won't be sent to United States
Item location:
South East, United Kingdom
Posts to:
Worldwide
Excludes:
Afghanistan, Argentina, Austria, Brazil, Canada, China, Germany, Ireland, Libya, Mexico, Nauru, Russian Federation, Somalia, South Africa, Switzerland, Ukraine, United Kingdom, United States, Yemen
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Sales tax for an item #175812185144
Sales tax for an item #175812185144
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Return policy
| Item must be returned within |
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| 30 days after the buyer receives it |
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You must return items in their original packaging and in the same condition as when you received them. If you don't follow our item condition policy for returnsitem condition policy for returns, you may not receive a full refund.
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Seller Feedback (225,325)
p***i (10170)- Feedback left by buyer.
Past 6 months
Verified purchase
This is an outstanding seller to deal with. Fair prices that are more than reasonable in this economy. The product is in better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products he sells to arrive in excellent condition. I highly recommend this seller and would do business again anytime. Thank you.
c***2 (51)- Feedback left by buyer.
Past 6 months
Verified purchase
Great seller, as described and well packed. Good communication and quick delivery. Thanks
9***3 (85)- Feedback left by buyer.
Past 6 months
Verified purchase
A++++ seller, excellent service. Second hand book was in much better condition than described so very happy. Postage cost was very reasonable and package was received well before estimated date. Would buy from again. Thank you very much!!!
Product ratings and reviews
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