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Strategic Management: A Critical Introduction By Richard Godfrey
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eBay item number:176328769985
Item specifics
- Condition
- Good
- Seller notes
- “Slight Creasing To Spine and Wear To Edges Of Pages”
- Book Title
- Strategic Management: A Critical Introduction By Richard Godfrey
- ISBN
- 9780415738767
- Publication Year
- 2015
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Strategic Management: a Critical Introduction
- Item Height
- 246mm
- Publisher
- Taylor & Francis Ltd
- Item Width
- 174mm
- Subject
- Business
- Item Weight
- 340g
- Number of Pages
- 190 Pages
About this product
Product Information
Regularly considered to be the cap-stone course on any business or management degree, strategy has developed into a wide-ranging and sometimes overwhelming field of study. However, in recent years the theory of strategy has come under increasing scrutiny for its perceived failures and detachment from real world practice. With an engaging and conversational tone, this new concise textbook offers an accessible and timely review of the theory and practice of strategic management, explored from a more critical perspective. In a refreshing change from much of the literature, Richard Godfrey takes a wider view of strategy, incorporating insights from the worlds of sociology, psychology and history to highlight the complexity and plurality at the heart of the discipline. The book also incorporates a number of extensive case studies on contemporary business strategy from the likes of Apple, Nike, Zara and IKEA. Written for both an undergraduate and postgraduate audience, the book challenges a number of underlying assumption and beliefs about strategy and seeks to add clarity and context to the field.
Product Identifiers
Publisher
Taylor & Francis Ltd
ISBN-13
9780415738767
eBay Product ID (ePID)
216746692
Product Key Features
Publication Name
Strategic Management: a Critical Introduction
Format
Paperback
Language
English
Subject
Business
Publication Year
2015
Type
Textbook
Number of Pages
190 Pages
Dimensions
Item Height
246mm
Item Width
174mm
Item Weight
340g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
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- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:176328769985
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