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Disrupt: Think the Unthinkable to Spark Transformation in Your Business
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Located in: Hillsdale, NSW, Australia
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eBay item number:186387940234
Item specifics
- Condition
- EAN
- 9780133995909
- UPC
- 9780133995909
- ISBN
- 9780133995909
- MPN
- N/A
- Book Title
- Disrupt: Think the Unthinkable to Spark Transforma
- Item Length
- 22.9 cm
- Publication Year
- 2015
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Disrupt: Think the Unthinkable to Spark Transformation in Your Business
- Item Height
- 229mm
- Publisher
- Pearson Education (Us)
- Item Width
- 153mm
- Subject
- Marketing, Business
- Item Weight
- 458g
- Number of Pages
- 272 Pages
About this product
Product Information
For more and more companies in a world that's changing fast, there's only one way to win the game: transform it entirely. For anyone who wants to thrive in this new order, this requires a revolution in thinking - a steady stream of disruptive strategies and unexpected solutions. Disrupt: Think the Unthinkable to Spark Transformation in Your Business shows you exactly how to generate and execute those solutions. Luke Williams reflects his experience creating disruptive products and services at frog design, one of the world's leading innovation firms. Williams combines the fluid creativity of disruptive thinking with the analytical rigor that is indispensable to business success. The result is a simple yet complete five-stage process for imagining a powerful market disruption and transforming it into reality. Using updated examples and a book-length case study, Williams shows how the more unexpected an idea, the smaller the number of competitors, and the more successful the company that brings it to market. This edition emphasises learning objectives and outcomes as the author draws on his work teaching business innovation at NYU, and walks the reader through generating a disruptive hypothesis, defining a disruptive market opportunity, creating multiple disruptive ideas, shaping them into an actionable solution, and persuading key stakeholders to adopt or invest in the solution.
Product Identifiers
Publisher
Pearson Education (Us)
ISBN-13
9780133995909
eBay Product ID (ePID)
214349851
Product Key Features
Publication Name
Disrupt: Think the Unthinkable to Spark Transformation in Your Business
Format
Hardcover
Language
English
Subject
Marketing, Business
Publication Year
2015
Type
Textbook
Number of Pages
272 Pages
Dimensions
Item Height
229mm
Item Width
153mm
Item Weight
458g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:186387940234
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Item location:
Hillsdale, NSW, Australia
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I was checking out audiobooks by Tara Moss on eBay & this one was at the best price. I thought I hadn't heard it, so I bought. Very quick processing by Seller, arrived on time, packaged well, sealed, new, BUT I found I already had it, but hadn't listened to it. It was my fault, considered returning it, & it was made easy thru' eBay & I was able to return it to seller. A seller with great items who was very accommodating, thank you for understanding.
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