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Radical Value: How to Take Your Company to the Next Level Through Radical Custom

Condition:
Good
Price:
US $19.73
ApproximatelyAU $29.80
Be the change. All net proceeds from this sale go to charity.
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Located in: South Bend, Indiana, United States
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eBay item number:186416681472
Last updated on 15 May, 2024 08:04:57 AESTView all revisionsView all revisions

All net proceeds will support Goodwill Industries of Michiana, Inc.

Our Mission is to strengthen communities by empowering individuals and families through education, training and job placement.
  • Official eBay for Charity listing. Learn more
  • This sale benefits a verified non-profit partner.

Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9781733996303
Publication Year
2020
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Radical Value : How to Take Your Company to the Next Level Through Radical Customer Centricity
Author
Mark Boundy
Publisher
Goodrich Publishing
Number of Pages
220 Pages

About this product

Product Information

We all want to be customer centric...but most of us struggle with that vague term, and how to measure it. Radical Value reveals that the measurable, trackable, trainable thing you really seek --at the core of customer centricity--is customer-perceived value. Radical Value breaks through the confusing tangle of sales performance solutions available today. There's radical simplicity -and radical power -- in focusing everything your company does on customer value. Radically flipping the 10% of today's training/coaching effort currently devoted to value: the thing that moves 90+% of customer decisions. Radically re-thinking how -- and how widely - we engage customers who are more distracted and siloed than ever, causing buying decisions to dissolve into a confused mess favoring "no decision". Radically re-thinking how we organize our companies, often every bit as siloed as our customers, where one role "sells", while many serve customers but never relay value discoveries they make almost daily. Radical Value doesn't stop at high-level theory, but provides intuitive, easy-to-implement tools that should integrate into your existing systems and workflows, implementing radical value focus. Sellers will learn how to sell and price to value. Marketers will master outcome-based messaging. Product/ service managers will gain insights into current customer outcomes...and guide more powerful future innovations. Executives will be able to form value-based feedback loops between every function in their companies.

Product Identifiers

Publisher
Goodrich Publishing
ISBN-10
1733996303
ISBN-13
9781733996303
eBay Product ID (ePID)
16038779911

Product Key Features

Author
Mark Boundy
Publication Name
Radical Value : How to Take Your Company to the Next Level Through Radical Customer Centricity
Format
Trade Paperback
Language
English
Publication Year
2020
Type
Textbook
Number of Pages
220 Pages

Additional Product Features

Lc Classification Number
Hf5415.5.B684 2020
Target Audience
Scholarly & Professional
Topic
General
Lccn
2020-933588
Illustrated
Yes
Genre
Business & Economics

Item description from the seller

Goodwill Michiana

Goodwill Michiana

99.3% positive Feedback
180K items sold
Joined Aug 2000

Detailed seller ratings

Average for the last 12 months

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4.9
Reasonable postage costs
4.9
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5.0
Communication
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