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COMPENDIUM FOR LITERATES By Karl Gerstner - Hardcover Graphic Design Typography

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Condition:
Very good
Very Clean Copy for it's age. May have shelf ware. Sold as-is. Please look at pictures for ... Read moreabout condition
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Located in: Pittsburgh, Pennsylvania, United States
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eBay item number:187368110999

Item specifics

Condition
Very good
A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Very Clean Copy for it's age. May have shelf ware. Sold as-is. Please look at pictures for ...
Book Title
Compendium for Literates
Item Height
5.98 inches
ISBN-10
0262070618
Item Length
5.91 inches
Item Width
0.98 inches
ISBN
9780262070614

About this product

Product Identifiers

Publisher
MIT Press
ISBN-10
0262070618
ISBN-13
9780262070614
eBay Product ID (ePID)
2365388

Product Key Features

Number of Pages
180 Pages
Publication Name
Compendium for Literates
Language
English
Subject
General, Readers
Publication Year
1974
Type
Textbook
Subject Area
Design, Language Arts & Disciplines
Author
Karl Gerstner
Format
Hardcover

Dimensions

Item Weight
16 Oz

Additional Product Features

Intended Audience
Trade
Synopsis
Karl Gerstner is one of Switzerland's-and therefore the world's-best and best-known graphic and typographic designers. His high ambition in this book, first published in German in 1972, is to provide a complete and systematic taxonomy of writing, a programmed investigation into the underlying structure of script and type; Gerstner writes that his book is meant to "encompass the aspects and possibilities of the alphabet in their totality." It is this systematic and programmatic approach that sets the book apart. Most studies of typography and its larger graphic setting and context are concerned with the history of the development of writing and printing, or are collections of typographic models or typical examples, or are textbooks on layout and design. This one is organized into five sections that take up, in turn, Script and Speech-the relation between writing and language, different alphabets, reading directions (the eye follows directions and moves in a direction), sty≤ Manual Graphics or craft-materials, tools, methods, procedures, reproductive techniques; Images-letter pictures, word pictures, sentence pictures, handwriting, size, proportion, type weight, form, harmony, texture, brightness, col∨ Function-as effected through dimensioning, spacing, grouping, layout, integration; and Expression-as achieved through coordination, articulation, emphasis, diversion, and the spirit of play. As a physical object, the book is more than a passive repository of examples of typographic display. It makes a dynamic and integrated typographic statement of its own and as a whole as it progresses and develops in accordance with its internal program. The book is nearly square and opens vertically rather than horizontally. Type is printed on only one side of the sheets, which are folded back on themselves along the outer edge to form double leaves, so that there is no distracting show-through "noise." There are words printed in blind embossing and stencil cutouts. And color is used with an elegant restraint, appearing only at the book's mid-section climax-its very sparseness amid the prevailing sharp black and white contributes a luxurious effect.

Item description from the seller

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Recycled Generations

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I am a one person team searching for rare and unique items from Western Pennsylvania.It's hard to describe my mission statement, So I will steal a prose from a great American poet."Tryin to Make a ...
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Average for the last 12 months
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4.9
Reasonable postage costs
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  • s***_ (48)- Feedback left by buyer.
    Past month
    Verified purchase
    Wonderful seller, with great communication. Packaged with care, shippes on time, and as pictured/described. Thank you so much for the long sought after stubs. I recommend this seller to any buyers/bidders out there. Cheers
  • t***t (55)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Fast shipping, well-packaged. Item was exactly as described. Seems like a good value, but it's not like there are hundreds of others to compare to. Very cool find, my Christmas letter is going to have shameless corporate branding on it this year.
  • r***g (124)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    As described, well packed and successfully survived shipping. The only downside was the expensive shipping for a small, light, easily packed item.