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Horror Film: Creating and Marketing Fear

by | PB | VeryGood
US $35.19
ApproximatelyAU $51.71
Condition:
Very good
May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ... Read moreabout condition
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eBay item number:196205774557
Last updated on 15 Aug, 2024 23:14:23 AESTView all revisionsView all revisions

Item specifics

Condition
Very good
A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ...
Binding
Paperback
Weight
0 lbs
Product Group
Book
IsTextBook
No
ISBN
9781604733761
Book Title
Horror Film : Creating and Marketing Fear
Publisher
University Press of Mississippi
Item Length
9 in
Publication Year
2009
Format
Trade Paperback
Language
English
Item Height
0.6 in
Author
Steffen Hantke
Genre
Performing Arts
Topic
Film / Genres / Horror, Film / History & Criticism
Item Weight
12.3 Oz
Item Width
6 in
Number of Pages
272 Pages

About this product

Product Identifiers

Publisher
University Press of Mississippi
ISBN-10
1604733764
ISBN-13
9781604733761
eBay Product ID (ePID)
114231420

Product Key Features

Book Title
Horror Film : Creating and Marketing Fear
Number of Pages
272 Pages
Language
English
Publication Year
2009
Topic
Film / Genres / Horror, Film / History & Criticism
Genre
Performing Arts
Author
Steffen Hantke
Format
Trade Paperback

Dimensions

Item Height
0.6 in
Item Weight
12.3 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
22
Dewey Decimal
791.436
Synopsis
In large part due to its emphasis on gore, screaming teenage girls, and otherworldly elements, horror films have received little critical attention from mainstream movie magazines and film-studies journals. In Horror Film: Creating and Marketing Fear , essayists focus primarily on how film technology, marketing, and distribution effectively create the aesthetics and reception of horror films. Previously unpublished, these essays cover several styles of horror film--including the silent German Expressionist masterpiece Nosferatu , the jittery mock-documentary The Blair Witch Project , and the gracefully shot The Exorcist . Essayists question how lighting, editing techniques, sound, and camera and film equipment affect how viewers perceive a horror movie. Some essays focus on groundbreaking films, such as Michael Powell's Peeping Tom and Robert Aldrich's What Ever Happened to Baby Jane? Most concentrate on a specific technique and how it is used in a variety of horror movies. Contributors explore how the evolution of editing in horror films and more realistic special effects have changed how these movies are made. Marketing and distribution are also explored to ascertain how the genre has become part of the American mainstream. Using a variety of critical approaches and concentrating on aspects of horror film that have been overlooked, Horror Film: Creating and Marketing Fear is a valuable, original addition to the growing body of work on the genre., In large part due to its emphasis on gore, screaming teenage girls, and otherworldly elements, horror films have received little critical attention from mainstream movie magazines and film-studies journals. In Horror Film: Creating and Marketing Fear, essayists focus primarily on how film technology, marketing, and distribution effectively create the aesthetics and reception of horror films. Previously unpublished, these essays cover several styles of horror film--including the silent German Expressionist masterpiece Nosferatu, the jittery mock-documentary The Blair Witch Project, and the gracefully shot The Exorcist. Essayists question how lighting, editing techniques, sound, and camera and film equipment affect how viewers perceive a horror movie. Some essays focus on groundbreaking films, such as Michael Powell's Peeping Tom and Robert Aldrich's What Ever Happened to Baby Jane? Most concentrate on a specific technique and how it is used in a variety of horror movies. Contributors explore how the evolution of editing in horror films and more realistic special effects have changed how these movies are made. Marketing and distribution are also explored to ascertain how the genre has become part of the American mainstream. Using a variety of critical approaches and concentrating on aspects of horror film that have been overlooked, Horror Film: Creating and Marketing Fear is a valuable, original addition to the growing body of work on the genre., In large part due to its emphasis on gore, screaming teenage girls, and otherworldly elements, horror films have received little critical attention from mainstream movie magazines and film-studies journals. In Horror Film: Creating and Marketing Fear , essayists focus primarily on how film technology, marketing, and distribution effectively create the aesthetics and reception of horror films. Previously unpublished, these essays cover several styles of horror film?including the silent German Expressionist masterpiece Nosferatu , the jittery mock-documentary The Blair Witch Project , and the gracefully shot The Exorcist . Essayists question how lighting, editing techniques, sound, and camera and film equipment affect how viewers perceive a horror movie. Some essays focus on groundbreaking films, such as Michael Powell's Peeping Tom and Robert Aldrich's What Ever Happened to Baby Jane? Most concentrate on a specific technique and how it is used in a variety of horror movies. Contributors explore how the evolution of editing in horror films and more realistic special effects have changed how these movies are made. Marketing and distribution are also explored to ascertain how the genre has become part of the American mainstream. Using a variety of critical approaches and concentrating on aspects of horror film that have been overlooked, Horror Film: Creating and Marketing Fear is a valuable, original addition to the growing body of work on the genre., In large part due to its emphasis on gore, screaming teenage girls, and otherworldly elements, horror films have received little critical attention from mainstream movie magazines and film-studies journals. In Horror Film: Creating and Marketing Fear, essayists focus primarily on how film technology, marketing, and distribution effectively create the aesthetics and reception of horror films. Previously unpublished, these essays cover several styles of horror film-including the silent German Expressionist masterpiece Nosferatu, the jittery mock-documentary The Blair Witch Project, and the gracefully shot The Exorcist. Essayists question how lighting, editing techniques, sound, and camera and film equipment affect how viewers perceive a horror movie. Some essays focus on groundbreaking films, such as Michael Powell's Peeping Tom and Robert Aldrich's What Ever Happened to Baby Jane? Most concentrate on a specific technique and how it is used in a variety of horror movies. Contributors explore how the evolution of editing in horror films and more realistic special effects have changed how these movies are made. Marketing and distribution are also explored to ascertain how the genre has become part of the American mainstream. Using a variety of critical approaches and concentrating on aspects of horror film that have been overlooked, Horror Film: Creating and Marketing Fear is a valuable, original addition to the growing body of work on the genre. Steffen Hantke, a professor of English at Sogang University in Seoul, South Korea, is the author of Conspiracy and Paranoia in Contemporary American Literature: The Works of Don DeLillo and Joseph McElroy.

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