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Digitale Transformation und Unternehmenser
US $30.00
ApproximatelyAU $45.98
Condition:
Like new
A book that looks new but has been read. Cover has no visible wear, and the dust jacket (if applicable) is included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
- Buy It NowDigitale Transformation und Unternehmenserfolg , Back Cover Fold
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Postage:
US $5.00 (approx. AU $7.66) Standard Shipping.
Located in: Las Vegas, Nevada, United States
Delivery:
Estimated between Tue, 12 Aug and Fri, 15 Aug to 94104
Returns:
30-day returns. Buyer pays for return postage. If you use an eBay postage label, it will be deducted from your refund amount.
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eBay item number:196257255809
Item specifics
- Condition
- Type
- NA
- Publication Name
- NA
- ISBN-13
- 9783658335120
- ISBN
- 9783658335120
About this product
Product Identifiers
Publisher
Springer Fachmedien Wiesbaden Gmbh
ISBN-10
3658335122
ISBN-13
9783658335120
eBay Product ID (ePID)
23050428644
Product Key Features
Book Title
Digitale Transformation Und Unternehmenserfolg
Number of Pages
Xx, 184 Pages
Language
German
Topic
Entrepreneurship, Management
Publication Year
2021
Illustrator
Yes
Genre
Business & Economics
Book Series
Schriftenreihe des Instituts Für Marktorientierte Unternehmensführung (IMU), Universität Mannheim Ser.
Format
Trade Paperback
Dimensions
Item Weight
16 Oz
Item Length
8.3 in
Item Width
5.8 in
Additional Product Features
Number of Volumes
1 vol.
Table Of Content
Einführung in die Thematik.- Grundlagen der Untersuchung.- Empirische Studie I - Digitalkompetenz: Konzeptualisierung, Operationalisierung und Erfolgswirkung.- Empirische Studie II - Die Relevanz digitaler Marketingkompetenzen für den Unternehmenserfolg.- Schlussbetrachtung.
Synopsis
Dominik Wielgos zeigt die Bedeutung organisationaler Kompetenzen für die erfolgreiche Umsetzung der digitalen Transformation auf und leitet Handlungsempfehlungen für die Unternehmenspraxis ab. Hierfür entwickelt er in einer ersten empirischen Studie eine Skala, mit der Wissenschaftler und Manager die Digitalkompetenz von Unternehmen messen können und analysiert deren Einfluss auf den Unternehmenserfolg. In einer zweiten empirischen Studie erforscht er die Erfolgsrelevanz digitaler Marketingkompetenzen im Vergleich zu klassischen Marketingkompetenzen. Das Institut für Marktorientierte Unternehmensführung (IMU) wurde 1999 an der Universität Mannheim neu konstituiert. Es versteht sich als Plattform für anwendungsorientierte Forschung sowie als Forum des Dialogs zwischen Wissenschaft und Praxis. Ziel dieser Schriftenreihe ist es, wissenschaftliche Erkenntnisse zu publizieren, die für die marktorientierte Unternehmensführung von Bedeutung sind.
LC Classification Number
HD45
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- 0***t (64)- Feedback left by buyer.Past 6 monthsVerified purchaseI must admit I was wrong about this seller, even doe tracking never showed, my item got delivered. I previously had contacted him on two occasions and he always responded, I recommend this seller and would personally do business again with him. My name is marco and i approve this message 😂VG SPORTS Bike Freewheel, 5/6/7/8/9/10/11 Speed Bicycle Freewheel 11-32T/11-36T/ (#196920705066)
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- i***t (418)- Feedback left by buyer.Past 6 monthsVerified purchaseWasn't delivered quite as fast as indicated, but packaged well and as described. Was cheaper than other options I could find, now just have to see if it works!Zinsco Type RC Replacement. Two Pole 35 Amp Thin Series by Connecticut Electric (#197112548330)
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Seller feedback (701)
- 0***t (64)- Feedback left by buyer.Past 6 monthsVerified purchaseI must admit I was wrong about this seller, even doe tracking never showed, my item got delivered. I previously had contacted him on two occasions and he always responded, I recommend this seller and would personally do business again with him. My name is marco and i approve this message 😂VG SPORTS Bike Freewheel, 5/6/7/8/9/10/11 Speed Bicycle Freewheel 11-32T/11-36T/ (#196920705066)
- 2***5 (64)- Feedback left by buyer.Past 6 monthsVerified purchaseAs described, shipping prompt. USPS dropped the ball. Transaction was fine and seller helped out with tracking lost package. Recommend the s seller.TekMat Gun Accessories Ultra Mat for use with Beretta 92 , 15” x 20” Sealed (#194369415719)
- i***t (418)- Feedback left by buyer.Past 6 monthsVerified purchaseWasn't delivered quite as fast as indicated, but packaged well and as described. Was cheaper than other options I could find, now just have to see if it works!Zinsco Type RC Replacement. Two Pole 35 Amp Thin Series by Connecticut Electric (#197112548330)