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Marketing Management (International Edition) By Philip R Kotler

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Good
Slight Creasing To Spine and Wear To Edges Of Pages
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Last updated on 31 May, 2024 17:21:14 AESTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Slight Creasing To Spine and Wear To Edges Of Pages”
Language
English
Author
Philip T. Kotler
UPC
9780130497154
ISBN
9780130497154
EAN
9780130497154
Publication Year
2002
Type
Textbook
Format
Paperback
Publication Name
Marketing Management: International Edition
Item Height
253mm
Publisher
Pearson Education (Us)
Item Width
201mm
Subject
Management
Item Weight
1343g
Number of Pages
768 Pages

About this product

Product Information

For MBA and undergraduate courses in Marketing Management. Professors and professionals tell us time and again that when it comes to today's complex marketing environment, no one in this field has stayed on top of the changes, been able to interpret, clarify, and put them into perspective like Philip Kotler. The Eleventh Edition of this #1 selling marketing management textbook features up-to-date coverage and hundreds of new cases, as well as an overall emphasis on these four themes: Customer Relationship Management, Technology/Internet Revolution, Brand Building, and Global Marketing.

Product Identifiers

Publisher
Pearson Education (Us)
ISBN-13
9780130497154
eBay Product ID (ePID)
95638532

Product Key Features

Author
Philip T. Kotler
Publication Name
Marketing Management: International Edition
Format
Paperback
Language
English
Subject
Management
Publication Year
2002
Type
Textbook
Number of Pages
768 Pages

Dimensions

Item Height
253mm
Item Width
201mm
Item Weight
1343g

Additional Product Features

Title_Author
Philip T. Kotler
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax number:
  • GB 724498118
The_Book_Fountain

The_Book_Fountain

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Detailed seller ratings

Average for the last 12 months

Accurate description
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Reasonable postage costs
4.9
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Communication
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Seller Feedback (224,985)

r***r (93)- Feedback left by buyer.
Past 6 months
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Book is perfect, as described. Arrived fast as always. Shipping fees are the are very affordable. I warmly recommend this bookseller. Thank you again.
c***8 (32)- Feedback left by buyer.
Past month
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Haven’t read this author before looking forward to it. Excellent service got here super quick. Thanks so much
a***u (163)- Feedback left by buyer.
Past 6 months
Verified purchase
Based on the seller's description, I'm disappointed. Despite being advertised as clean and without stains, the used book I received has multiple stains throughout and feels sticky to the touch. Even after cleaning, it remains dirty, which is unpleasant. Additionally, the cover has clearly been creased at some point. Overall, it's acceptable, but it doesn't match the description, making it feel overpriced.

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