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Strategic Intent [Harvard Business Review Classics]
US $8.99
ApproximatelyAU $13.55
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Located in: Knoxville, Tennessee, United States
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eBay item number:226109206573
Item specifics
- Condition
- ISBN
- 9781422136546
- Book Title
- Strategic Intent
- Book Series
- Harvard Business Review Classics Ser.
- Publisher
- Harvard Business Review Press
- Item Length
- 6.5 in
- Publication Year
- 2010
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.4 in
- Genre
- Business & Economics
- Topic
- Personal Success, Globalization, Management, Strategic Planning
- Item Weight
- 3.2 Oz
- Item Width
- 4.2 in
- Number of Pages
- 112 Pages
About this product
Product Information
In this McKinsey Award-winning article, first published in May 1989, Gary Hamel and C.K. Prahalad explain that Western companies have wasted too much time and energy replicating the cost and quality advantages their global competitors already experience. Canon and other world-class competitors have taken a different approach to strategy: one of strategic intent. They begin with a goal that exceeds the company's present grasp and existing resources: "Beat Xerox"; "encircle Caterpillar." Then they rally the organization to close the gap by setting challenges that focus employees' efforts in the near to medium term: "Build a personal copier to sell for $1,000"; "cut product development time by 75%." Year after year, they emphasize competitive innovation--building a portfolio of competitive advantages; searching markets for "loose bricks" that rivals have left underdefended; changing the terms of competitive engagement to avoid playing by the leader's rules. The result is a global leadership position and an approach to competition that has reduced larger, stronger Western rivals to playing an endless game of catch-up.
Product Identifiers
Publisher
Harvard Business Review Press
ISBN-10
142213654x
ISBN-13
9781422136546
eBay Product ID (ePID)
26038840645
Product Key Features
Book Title
Strategic Intent
Number of Pages
112 Pages
Language
English
Publication Year
2010
Topic
Personal Success, Globalization, Management, Strategic Planning
Illustrator
Yes
Genre
Business & Economics
Book Series
Harvard Business Review Classics Ser.
Format
Trade Paperback
Dimensions
Item Height
0.4 in
Item Weight
3.2 Oz
Item Length
6.5 in
Item Width
4.2 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
22
Lccn
2010-002892
Dewey Decimal
658.4/012
Lc Classification Number
Hd30.28
Copyright Date
2010
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:226109206573
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Item location:
Knoxville, Tennessee, United States
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