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Organizational Rhetoric: Situations and Strategies by Debra J. Ford (English) Pa

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Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9781412956697
Book Title
Organizational Rhetoric
ISBN
9781412956697
Subject Area
Data Analysis
Publication Name
Organizational Rhetoric: Situations and Strategies
Publisher
SAGE Publications INC International Concepts
Subject
Management, Business
Publication Year
2009
Type
Study Guide
Format
Paperback
Language
English
Item Height
228mm
Author
Debra J. Ford, Mary F. Hoffman
Item Width
152mm
Item Weight
370g
Number of Pages
288 Pages

About this product

Product Information

Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society

Product Identifiers

Publisher
SAGE Publications INC International Concepts
ISBN-13
9781412956697
eBay Product ID (ePID)
92027639

Product Key Features

Subject Area
Data Analysis
Author
Debra J. Ford, Mary F. Hoffman
Publication Name
Organizational Rhetoric: Situations and Strategies
Format
Paperback
Language
English
Subject
Management, Business
Publication Year
2009
Type
Study Guide
Number of Pages
288 Pages

Dimensions

Item Height
228mm
Item Width
152mm
Item Weight
370g

Additional Product Features

Title_Author
Mary F. Hoffman, Debra J. Ford
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax number:
  • GB 324767388
The Nile UK Shop

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e***t (605)- Feedback left by buyer.
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Item as described, well-packed, quick shipping. Hassle-free transaction, recommended seller ⭐️⭐️⭐️⭐️⭐️
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Item exactly as described. New with plastic wrap. Came with additional map that you can use as decoration. Very good guide to achieve 100% in Elden Ring game. It took a little over 2 weeks to arrive, don't remember if that was the expected time though.
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Fast dispatch and delivery a great price. Pity that the packaging wasn't better as the book was slightly bashed up in transit.

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