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Roger Martin The Design of Business Why Design Thinking... (Hardback) Brand New
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Located in: Huntington, West Virginia, United States
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eBay item number:266563192304
Item specifics
- Condition
- Subtitle
- Why Design Thinking is the Next Competitive Advantage
- EAN
- 9781422177808
- ISBN
- 9781422177808
- Release Year
- 2009
- Publication Name
- Design of Business
- Title
- Design of Business
- Narrative Type
- Nonfiction
- Original Language
- English
- Country/Region of Manufacture
- US
- Edition
- Third
- Release Date
- 13/10/2009
- Book Title
- The Design of Business : Why Design Thinking Is the Next Competitive Advantage
- Item Length
- 8.2 in
- Publisher
- Harvard Business Review Press
- Publication Year
- 2009
- Format
- Hardcover
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.8 in
- Genre
- Self-Help, Business & Economics
- Topic
- Personal Success, Industrial Management, Entrepreneurship, Research & Development, New Business Enterprises, Creativity
- Item Width
- 5.5 in
- Item Weight
- 11.4 Oz
- Number of Pages
- 208 Pages
About this product
Product Information
Most companies today have innovation envy. They yearn to come up with a game--changing innovation like Apple's iPod, or create an entirely new category like Facebook. Many make genuine efforts to be innovative--they spend on R&D, bring in creative designers, hire innovation consultants. But they get disappointing results. Why? In The Design of Business , Roger Martin offers a compelling and provocative answer: we rely far too exclusively on analytical thinking, which merely refines current knowledge, producing small improvements to the status quo. To innovate and win, companies need design thinking. This form of thinking is rooted in how knowledge advances from one stage to another--from mystery (something we can't explain) to heuristic (a rule of thumb that guides us toward solution) to algorithm (a predictable formula for producing an answer) to code (when the formula becomes so predictable it can be fully automated). As knowledge advances across the stages, productivity grows and costs drop-creating massive value for companies. Martin shows how leading companies such as Procter & Gamble, Cirque du Soleil, RIM, and others use design thinking to push knowledge through the stages in ways that produce breakthrough innovations and competitive advantage. Filled with deep insights and fresh perspectives, The Design of Business reveals the true foundation of successful, profitable innovation.
Product Identifiers
Publisher
Harvard Business Review Press
ISBN-10
1422177807
ISBN-13
9781422177808
eBay Product ID (ePID)
72562895
Product Key Features
Book Title
The Design of Business : Why Design Thinking Is the Next Competitive Advantage
Format
Hardcover
Language
English
Topic
Personal Success, Industrial Management, Entrepreneurship, Research & Development, New Business Enterprises, Creativity
Publication Year
2009
Illustrator
Yes
Genre
Self-Help, Business & Economics
Number of Pages
208 Pages
Dimensions
Item Length
8.2 in
Item Height
0.8 in
Item Width
5.5 in
Item Weight
11.4 Oz
Additional Product Features
Intended Audience
Trade
Lc Classification Number
Hd53.M3644 2009
Reviews
…for readers interested in the processes of design…there are some interesting bits of detail and discussions on how exactly this is done. - The Financial Times, October 15, 2009, … among the most fundamental and comprehensive books ever written about the subject of business design and design thinking. — Business Design Association, November 2nd, 2009 …for readers interested in the processes of design…there are some interesting bits of detail and discussions on how exactly this is done. - The Financial Times, October 15, 2009 Insightful analysis of a hot management trend, useful for executives of all levels. —BusinessWeek, October 26, 2009 …a tough-minded elegant survey of why design thinking shouldn't be considered some soft thing that's nice for business at the edges but not necessary at the core. —MIT Sloan Management Review, Improvisations blog, October 2009 ...offers thoughtful and valuable insight for all managers, and concludes with important instructions for individuals who want to become design thinkers. An excellent book. -Booklist, October 15, 2009, ... among the most fundamental and comprehensive books ever written about the subject of business design and design thinking. -- Business Design Association, November 2nd, 2009 ...for readers interested in the processes of design...there are some interesting bits of detail and discussions on how exactly this is done. - The Financial Times, October 15, 2009 Insightful analysis of a hot management trend, useful for executives of all levels. --BusinessWeek, October 26, 2009 ...a tough-minded elegant survey of why design thinking shouldn't be considered some soft thing that's nice for business at the edges but not necessary at the core. --MIT Sloan Management Review, Improvisations blog, October 2009 ...offers thoughtful and valuable insight for all managers, and concludes with important instructions for individuals who want to become design thinkers. An excellent book. -Booklist, October 15, 2009, …for readers interested in the processes of design…there are some interesting bits of detail and discussions on how exactly this is done. - The Financial Times, October 15, 2009 Insightful analysis of a hot management trend, useful for executives of all levels. -BusinessWeek, October 26, 2009 …a tough-minded elegant survey of why design thinking shouldn't be considered some soft thing that's nice for business at the edges but not necessary at the core. -MIT Sloan Management Review, Improvisations blog, October 2009 ...offers thoughtful and valuable insight for all managers, and concludes with important instructions for individuals who want to become design thinkers. An excellent book. -Booklist, October 15, 2009, … among the most fundamental and comprehensive books ever written about the subject of business design and design thinking. - Business Design Association, November 2nd, 2009 …for readers interested in the processes of design…there are some interesting bits of detail and discussions on how exactly this is done. - The Financial Times, October 15, 2009 Insightful analysis of a hot management trend, useful for executives of all levels. -BusinessWeek, October 26, 2009 …a tough-minded elegant survey of why design thinking shouldn't be considered some soft thing that's nice for business at the edges but not necessary at the core. -MIT Sloan Management Review, Improvisations blog, October 2009 ...offers thoughtful and valuable insight for all managers, and concludes with important instructions for individuals who want to become design thinkers. An excellent book. -Booklist, October 15, 2009, "... among the most fundamental and comprehensive books ever written about the subject of business design and design thinking." -- Business Design Association, November 2nd, 2009 "...for readers interested in the processes of design...there are some interesting bits of detail and discussions on how exactly this is done." -- The Financial Times , October 15, 2009 "Insightful analysis of a hot management trend, useful for executives of all levels." -- BusinessWeek , October 26, 2009 "...a tough-minded elegant survey of why design thinking shouldn't be considered some soft thing that's nice for business at the edges but not necessary at the core." -- MIT Sloan Management Review, Improvisations blog, October 2009 "...offers thoughtful and valuable insight for all managers, and concludes with important instructions for individuals who want to become design thinkers. An excellent book." -- Booklist , October 15, 2009
Copyright Date
2009
Lccn
2009-021389
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:266563192304
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Item location:
Huntington, West Virginia, United States
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| Postage and handling | To | Service | Delivery*See delivery notes |
|---|---|---|---|
| US $5.37 (approx. AU $8.09) | United States | Economy postage (USPS Media MailTM) | Estimated between Tue, 18 Jun and Fri, 21 Jun to 43230 |
| US $10.00 (approx. AU $15.06) | United States | Standard postage (USPS Ground Advantage®) | Estimated between Tue, 18 Jun and Fri, 21 Jun to 43230 |
| US $11.50 (approx. AU $17.32) | United States | Express Postage (USPS Priority Mail®) | Estimated between Tue, 18 Jun and Fri, 21 Jun to 43230 |
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Excellent Ebay seller. Book was exactly as described and packaged correctly and with great care, and arrived quickly to my mailing address. I highly recommend Ebayer "BBAD Retro" and would buy again from this seller....Bravo!
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Book was exactly as described, fast shipping and well packaged, wouldn't hesitate to buy again from this seller. Thank you!
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Fast shipping! Arrived safely as described, Would recommend seller! Easy transaction! A++++
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