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McPhail, Thomas L. : Global Communication: Theories, Stakehol Quality guaranteed
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GBP 4.10
ApproximatelyAU $7.99
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Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
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Located in: England, United Kingdom
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eBay item number:294042335234
Item specifics
- Condition
- Good
- Seller notes
- ISBN
- 9780205156351
- Publication Year
- 2002
- Format
- Paperback
- Language
- English
- Book Title
- Global Communication: Theories, Stakeholders, and Trends
- Item Height
- 230mm
- Publisher
- Pearson Education (Us)
- Item Width
- 153mm
- Item Weight
- 461g
- Number of Pages
- 288 Pages
About this product
Product Information
This ground-breaking book portrays international communication from differing perspectives by examining a number of major trends, stakeholders, and global activities emerging in the communication field. Using major media stakeholders like CNN, MTV, AOL/Time Warner, BBC, and the music industry, Global Communication provides new insights into the international factors affecting media. The book is organized around two main theories: electronic colonialism and world system theory. Electronic colonialism outlines the global impact and significance of trends across the communication sector, while world system theory categorizes the nations into three levels - core, semi-peripheral, and peripheral nations - in terms of global hardware and software production. The book concludes with a discussion of the potential impact of industry changes and the blending of old and new media.
Product Identifiers
Publisher
Pearson Education (Us)
ISBN-13
9780205156351
eBay Product ID (ePID)
91859258
Product Key Features
Book Title
Global Communication: Theories, Stakeholders, and Trends
Format
Paperback
Language
English
Publication Year
2002
Number of Pages
288 Pages
Dimensions
Item Height
230mm
Item Width
153mm
Item Weight
461g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax number:
- GB 226498384
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