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Lean Customer Development: Build Products Your Customers Will Buy, Cindy Alvarez
US $10.91
ApproximatelyAU $16.76
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
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Located in: Kirkland, Washington, United States
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eBay item number:295750813154
Item specifics
- Condition
- Book Series
- informational
- ISBN
- 9781492023746
About this product
Product Identifiers
Publisher
O'reilly Media, Incorporated
ISBN-10
1492023744
ISBN-13
9781492023746
eBay Product ID (ePID)
240296754
Product Key Features
Book Title
Lean Customer Development : Building Products Your Customers Will Buy
Number of Pages
240 Pages
Language
English
Topic
Customer Relations, Entrepreneurship, General, Commerce
Publication Year
2017
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.5 in
Item Weight
12 Oz
Item Length
9.5 in
Item Width
7.1 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
23
Dewey Decimal
658.834
Synopsis
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research--before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you'll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha " moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer's behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products, How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research--before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you'll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer's behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products
LC Classification Number
HF5415.I53
Item description from the seller
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- b***l (217)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat price. Fast shipping.
- a***d (438)- Feedback left by buyer.Past 6 monthsVerified purchaseGood price on a good condition drive. Fast shipping and good packaging. Thank you!
- 7***9 (51)- Feedback left by buyer.Past 6 monthsVerified purchaseItem quality was super clean. The item worked as described. Packaging was great and shipping was fast.Logitech L-LG7 Remote Charger Cradle Dock w/ Power Cable - Tested Working (#295450432242)
- b***l (217)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat price. Fast shipping.
Product ratings and reviews
Most relevant reviews
- 04 Oct, 2018
Great read for students!
Verified purchase: YesCondition: NewSold by: IucLFdTlT8G@Deleted
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