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Publicity for Nonprofits : Generating Media Exposure That Leads t
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“Ships from the UK. Former library book; may include library markings. Used book that is in excellent ”... Read moreabout condition
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Located in: Dunfermline, United Kingdom
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eBay item number:296255882866
Item specifics
- Condition
- Very good
- Seller notes
- Features
- EX-LIBRARY
- Book Title
- Publicity for Nonprofits : Generating Media Exposure That Leads t
- ISBN
- 9781419522994
- Publication Year
- 2006
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions
- Item Height
- 229mm
- Publisher
- Kaplan AEC Education
- Item Width
- 184mm
- Subject
- Marketing
- Item Weight
- 413g
- Number of Pages
- 256 Pages
About this product
Product Information
Every nonprofit organization, regardless of its size, needs publicity to drive awareness of its goals. Yet, breaking through the clutter in today's information-overloaded society poses a huge challenge to organizations of all sizes. In Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth and Contributions , award-winning publicist Sandra Beckwith shows how to capture the public's attention with successful publicity strategies geared specifically for nonprofit organizations.Fascinating nonprofit case studies, detailed instructions, and a rich array of publicity tools and tactics will help your nonprofit organization learn how to: create an affordable publicity plan that integrates goals, objectives, and key strategies; determine which tools and tactics will have the most impact on your goals; develop and pitch newsworthy stories with powerful messages that will capture media attention and resonate with your audiences; and maximize the publicity potential of your organization's activities, talents and resources. An excellent roadmap that emphasizes how to information, Publicity for Nonprofits is a must have resource for all nonprofit professionals - especially those who know their organization deserves more media attention to achieve its goals.
Product Identifiers
Publisher
Kaplan AEC Education
ISBN-13
9781419522994
eBay Product ID (ePID)
92034165
Product Key Features
Publication Name
Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions
Format
Paperback
Language
English
Subject
Marketing
Publication Year
2006
Type
Textbook
Number of Pages
256 Pages
Dimensions
Item Height
229mm
Item Width
184mm
Item Weight
413g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax number:
- GB 938775170
Seller assumes all responsibility for this listing.
eBay item number:296255882866
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