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Picture 1 of 1
CIM Coursebook: Delivering Customer Value through Marketing by Donnelly New..
GBP 205.63
ApproximatelyAU $400.81
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Brand new
A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller's listing for full details.
5 available
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Located in: South East, United Kingdom
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eBay item number:304576182976
Item specifics
- Condition
- PublishedOn
- 2017-07-07
- Title
- CIM Coursebook: Delivering Customer Value through Marketing
- ISBN
- 9781138440968
- EAN
- 9781138440968
- Publication Year
- 2017
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Cim Coursebook: Delivering Customer Value Through Marketing
- Item Height
- 246 mm
- Publisher
- Taylor & Francis LTD
- Item Width
- 189 mm
- Subject
- Management
- Item Weight
- 454 g
About this product
Product Information
Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications. Professor Keith Fletcher, Director of Education, The Chartered Institute of MarketingHere in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation. Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann's official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along.The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing).Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory.Past examination papers and examiners reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time.Extensive online materials support students and tutors at every stage.
Product Identifiers
Publisher
Taylor & Francis LTD
ISBN-13
9781138440968
eBay Product ID (ePID)
239950505
Product Key Features
Publication Name
Cim Coursebook: Delivering Customer Value Through Marketing
Format
Hardcover
Language
English
Subject
Management
Publication Year
2017
Type
Textbook
Dimensions
Item Height
246 mm
Item Width
189 mm
Item Weight
454 g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Value Added Tax number:
- GB 724498118
Seller Feedback (3,051,645)
- e***- (251)- Feedback left by buyer.Past 6 monthsVerified purchaseVery positive experience buying from this seller, the book is as described and very low priced, along with free postage it would be very hard to beat such good value. My purchase was delivered swiftly and securely packaged. I have bought from this seller before and would do again. Communication is excellent and I can highly recommend this seller for great service and unbeatable value. 5 🌟 all round.
- l***h (107)- Feedback left by buyer.Past monthVerified purchasePerfect seller. Prompt dispatch, fast delivery, great price, appropriate packaging, item's exactly as described, and excellent communication. Five stars ☆☆☆☆☆
- y***e- Feedback left by buyer.Past monthVerified purchaseBook condition very good as described prices always great fast despatch well.packaged consistently reliable seller excellent choices exceptional customer care great communicarltion very highly recommended seller
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