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Leslie Atzmon Editor Leslie A Visual Rhetoric and the Eloquence of D (Paperback)
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eBay item number:305303435260
Item specifics
- Condition
- Book Title
- Visual Rhetoric and the Eloquence of Design
- Title
- Visual Rhetoric and the Eloquence of Design
- Contributor
- Leslie Atzmon (Edited by)
- ISBN-10
- 1602351910
- EAN
- 9781602351912
- ISBN
- 9781602351912
- Genre
- Arts & Photography
- Subject
- Philosophy & Spirituality
- Release Year
- 2011
- Release Date
- 11/03/2011
- Item Length
- 152mm
- Series
- Visual Rhetoric
- Publication Year
- 2011
- Type
- Study Guide
- Format
- Paperback
- Subject Area
- Data Analysis
- Language
- English
- Publication Name
- Visual Rhetoric and the Eloquence of Design
- Item Height
- 229mm
- Publisher
- Parlor Press
- Item Width
- 152mm
- Item Weight
- 689g
About this product
Product Information
The essays in VISUAL RHETORIC AND THE ELOQUENCE OF DESIGN foreground the rhetorical functions of design artifacts. Rhetoric, normally understood as verbal or visual messages that have a tactical persuasive objective-a speech that wants to convince us to vote for someone, or an ad that tries to persuade us to buy a particular product-becomes in Visual Rhetoric and the Eloquence of Design the persuasive use of a broad set of meta-beliefs. Designed objects are particularly effective at this second level of persuasion because they offer audiences communicative data that reflect, and also orchestrate, a potentially broad array of cultural concerns. Persuasion entails both the aesthetic form and material composition of any object. VISUAL RHETORIC AND THE ELOQUENCE OF DESIGN features ten scholarly essays steeped in rhetorical analysis of artifacts, as well as two visual essays on the topic of ornamental typography with accompanying verbal texts. The essays in this collection span a number of design disciplines, including manufacturing design, graphic design, architectural design, and monument design. Contributors include Leslie Atzmon, Gerry Beegan, Guillemette Bolens, Kate Catterall, Barry Curtis, Michael Golec, Vladimir Kulik, Ryan Molloy, Teal Triggs, Jane Webb, Jack Williamson, and Lori Young. LESLIE ATZMON is Professor of Graphic Design and Design History at Eastern Michigan University. Her previous work in graphic design and its history appears in Design Issues, Visual Communication, Eye:, and other journals. Her principle areas of research interest are late nineteenth-century fantasy imagery, book history, and the history of typography. VISUAL RHETORIC SERIES, Edited by Marguerite Helmers.
Product Identifiers
Publisher
Parlor Press
ISBN-13
9781602351912
eBay Product ID (ePID)
106783920
Product Key Features
Subject Area
Data Analysis
Publication Name
Visual Rhetoric and the Eloquence of Design
Format
Paperback
Language
English
Publication Year
2011
Type
Study Guide
Dimensions
Item Height
229mm
Item Width
152mm
Item Weight
689g
Additional Product Features
Series Title
Visual Rhetoric
Topic
Popular Philosophy
Genre
Art & Culture
Editor
Leslie Atzmon
Country/Region of Manufacture
United States
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eBay item number:305303435260
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