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Bernard Marr Big Data in Practice (Hardback)

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Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Big Data in Practice
Title
Big Data in Practice
Subtitle
How 45 Successful Companies Used Big Data Analytics to Deliver Ex
EAN
9781119231387
ISBN
9781119231387
Genre
Computing & Internet
Topic
Science Nature & Math
Release Date
12/04/2016
Release Year
2016
Country/Region of Manufacture
US
Item Length
141mm
Publication Year
2016
Type
Textbook
Format
Hardcover
Language
English
Publication Name
Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Item Height
223mm
Author
Bernard Marr
Publisher
John Wiley & Sons Inc
Item Width
141mm
Subject
Computer Science, Mathematics
Item Weight
536g
Number of Pages
320 Pages

About this product

Product Information

The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter

Product Identifiers

Publisher
John Wiley & Sons Inc
ISBN-13
9781119231387
eBay Product ID (ePID)
221246651

Product Key Features

Author
Bernard Marr
Publication Name
Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Format
Hardcover
Language
English
Subject
Computer Science, Mathematics
Publication Year
2016
Type
Textbook
Number of Pages
320 Pages

Dimensions

Item Height
223mm
Item Width
141mm
Item Weight
536g

Additional Product Features

Title_Author
Bernard Marr
Country/Region of Manufacture
United States

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