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Reiz und Reklame in der Grostadt.New 9783639869781 Fast Free Shipping<|
GBP 65.88
ApproximatelyAU $126.26
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Located in: South East, United Kingdom
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eBay item number:305370016852
Item specifics
- Condition
- PublishedOn
- 2015-09-25
- Title
- Reiz und Reklame in der Grostadt
- ISBN
- 9783639869781
- Publication Year
- 2015
- Type
- Textbook
- Format
- Paperback
- Language
- German
- Publication Name
- Reiz Und Reklame in Der Grossstadt
- Item Height
- 229mm
- Publisher
- AV Akademikerverlag
- Item Width
- 152mm
- Subject
- History
- Item Weight
- 168g
- Number of Pages
- 108 Pages
About this product
Product Information
Reklame pragte die zentralen Platze des urbanen Lebens in den europaischen Metropolen um die Jahrhundertwende vom 19. zum 20. Jahrhundert. Neben wichtigen Entwicklungen im Bereich des Verkehrswesens und der Elektrizitat galt Reklame als einer der Inbegriffe der Moderne. Zahlreiche Diskussionen uber die moderne Gesellschaft - seien sie oekonomischer, sozialer oder kultureller Natur - spiegeln sich in den zeitgenoessischen Debatten uber den Reiz und die Auswirkungen der neu entstehenden Konsumwelt auf die Zeitgenossen. Das vorliegende Werk befasst sich aus einer kultur-, medien- und konsumgeschichtlichen Perspektive mit der Entstehung der modernen Grossstadt in den letzten Jahrzehnten des langen 19. Jahrhunderts bis 1914. Das Interesse gilt hierbei vor allem der Entstehung und zeitgenoessischen Wahrnehmung von kommerzieller Werbung in Grossstadten. Am Beispiel der Reklame wird aufgezeigt, wie die entstehende Massenkonsumgesellschaft die Wahrnehmung der Grossstadt durch die Zeitgenossen veranderte, welchen Reiz die Reklame ausubte, ob und wo sie auf Widerstand stiess und wie sie sich immer starker in den Alltag der Bevoelkerung integrierte.
Product Identifiers
Publisher
AV Akademikerverlag
ISBN-13
9783639869781
eBay Product ID (ePID)
227119511
Product Key Features
Publication Name
Reiz Und Reklame in Der Grossstadt
Format
Paperback
Language
German
Subject
History
Publication Year
2015
Type
Textbook
Number of Pages
108 Pages
Dimensions
Item Height
229mm
Item Width
152mm
Item Weight
168g
Additional Product Features
Item description from the seller
Business seller information
Value Added Tax number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:305370016852
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