Picture 1 of 2
Gallery
Picture 1 of 2
Have one to sell?
The Long Tail by Anderson, Chris Paperback / softback Book The Fast Free
FREE US DELIVERY | ISBN: 1401308600 | Quality Books
US $13.10
ApproximatelyAU $20.23
Condition:
Very good
A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
- Buy It NowThe Long Tail by Anderson, Chris Paperback / softback Book The Fast Free
Oops! Looks like we're having trouble connecting to our server.
Refresh your browser window to try again.
Postage:
Free USPS Ground Advantage®.
Located in: Florida, United States
Delivery:
Estimated between Thu, 14 Aug and Wed, 20 Aug to 94104
Returns:
30-day returns. Buyer pays for return postage. If you use an eBay postage label, it will be deducted from your refund amount.
Payments:
Shop with confidence
Seller assumes all responsibility for this listing.
eBay item number:305512109145
Item specifics
- Condition
- ISBN
- 1401308600
- EAN
- 9781401308605
- Date of Publication
- 2006-07-11
- Publication Name
- N/A
- Type
- Paperback / softback
- Release Title
- The Long Tail
- Artist
- Anderson, Chris
- Brand
- N/A
- Colour
- N/A
About this product
Product Identifiers
Publisher
Hyperion Press
ISBN-10
1401308600
ISBN-13
9781401308605
eBay Product ID (ePID)
65618431
Product Key Features
Book Title
Long Tail : Why the Future of Business Is Selling Less of more
Number of Pages
256 Pages
Language
English
Publication Year
2006
Topic
Marketing / General, Economic History, E-Commerce / Internet Marketing, General
Illustrator
Yes
Genre
Social Science, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
11.2 Oz
Item Length
9.2 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Trade
LCCN
2006-043378
TitleLeading
The
Dewey Edition
22
Grade From
Eighth Grade
Grade To
College Graduate Student
Dewey Decimal
658.8/02
Synopsis
What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.
LC Classification Number
HF5415.127.A54 2006
Item description from the seller
Seller business information
VAT number: GB 922696893
Seller feedback (1,560,005)
- r***d (274)- Feedback left by buyer.Past monthVerified purchaseItem in great condition 😁 SELLER communicated any time I had a question 😍 Good value 😊 packaged securely 🙂 Shipping said 7-14 days which is correct , would purchase again from rhis seller ... Thank You
- n***d (50)- Feedback left by buyer.Past 6 monthsVerified purchaseExcellent seller. Package was delayed ( by bad weather) and then misplaced at PO( placed in wrong box #) but I contacted the seller and they responded quickly and I got my item today. This seller went the extra mile and I would highly recommend them and will shop here again. I also want to say the price for this complete hard to find item was way below most of the other listings. Condition was good as stated, and although I've only watched the first disc it's quality is good. Thank you!!Tenko : Complete BBC Series Box Set [DVD] - DVD EQVG The Cheap Fast Free Post (#306002146201)
- 6***t (480)- Feedback left by buyer.Past monthVerified purchasePurchasing form this company can at times be frustrating due to items never arriving, very low shipping time and the inability to track the items. But I gave them another chance and purchased many maps and books over the past few months and have received all of them. Last year, it was hit and miss. All items were in the condition as described. Packaging is minimal. The only downside is extremely slow shipping. I rate them a C+. Nothing to gloat about but eventually you will get what you wanted.
More to explore:
- Poul Anderson Paperback Fiction & Fiction Books,
- Catherine Anderson Fiction Paperback Fiction & Books,
- Fiction Paperback Kevin J. Anderson & Fiction Books,
- Non-Fiction Fasting Paperback Fiction & Books,
- Poul Anderson Fiction & Fiction Books,
- Non-Fiction Gluten-Free Cooking Paperback Fiction & Books,
- Paperback Fiction Books,
- Paperback Books, Comics & Magazines,
- Paperbacks Books in Hungarian,
- Paperbacks Books in Scots
Seller feedback (1,560,005)
- r***d (274)- Feedback left by buyer.Past monthVerified purchaseItem in great condition 😁 SELLER communicated any time I had a question 😍 Good value 😊 packaged securely 🙂 Shipping said 7-14 days which is correct , would purchase again from rhis seller ... Thank You
- n***d (50)- Feedback left by buyer.Past 6 monthsVerified purchaseExcellent seller. Package was delayed ( by bad weather) and then misplaced at PO( placed in wrong box #) but I contacted the seller and they responded quickly and I got my item today. This seller went the extra mile and I would highly recommend them and will shop here again. I also want to say the price for this complete hard to find item was way below most of the other listings. Condition was good as stated, and although I've only watched the first disc it's quality is good. Thank you!!Tenko : Complete BBC Series Box Set [DVD] - DVD EQVG The Cheap Fast Free Post (#306002146201)
- 6***t (480)- Feedback left by buyer.Past monthVerified purchasePurchasing form this company can at times be frustrating due to items never arriving, very low shipping time and the inability to track the items. But I gave them another chance and purchased many maps and books over the past few months and have received all of them. Last year, it was hit and miss. All items were in the condition as described. Packaging is minimal. The only downside is extremely slow shipping. I rate them a C+. Nothing to gloat about but eventually you will get what you wanted.