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Likeable Social Media, Third Edition: How To Delight Your Customers, Create ...
US $5.00
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Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
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US $4.63 (approx. AU $6.75) USPS Media MailTM.
Located in: Mocksville, North Carolina, United States
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Estimated between Mon, 30 Sep and Wed, 2 Oct to 43230
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eBay item number:315342227431
Item specifics
- Condition
- Release Year
- 2019
- ISBN
- 9781260453287
- Book Title
- Likeable Social Media, Third Edition: How to Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing on All Social Networks That Matter
- Publisher
- Mcgraw-Hill Education
- Item Length
- 9 in
- Edition
- 3
- Publication Year
- 2019
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.9 in
- Genre
- Computers, Business & Economics
- Topic
- Web / Social Media, Customer Relations, E-Commerce / Internet Marketing
- Item Weight
- 15.2 Oz
- Item Width
- 6 in
- Number of Pages
- 320 Pages
About this product
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
1260453286
ISBN-13
9781260453287
eBay Product ID (ePID)
2309847257
Product Key Features
Edition
3
Book Title
Likeable Social Media, Third Edition: How to Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing on All Social Networks That Matter
Number of Pages
320 Pages
Language
English
Topic
Web / Social Media, Customer Relations, E-Commerce / Internet Marketing
Publication Year
2019
Illustrator
Yes
Genre
Computers, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.9 in
Item Weight
15.2 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
LCCN
2018-050130
Dewey Edition
23
Dewey Decimal
658.8/72
Table Of Content
Foreword Acknowledgments Introduction CHAPTER 1 Listen First, and Never Stop Listening CHAPTER 2 Way Beyond "Women 25 to 54": Define Your Target Audience Better Than Ever CHAPTER 3 Use Social Network Ads for Much Greater Impact CHAPTER 4 Think--and Act--Like Your Consumer CHAPTER 5 Invite Your Customers to Be Your First Fans CHAPTER 6 Engage: Create True Dialogue with, and Between, Your Customers CHAPTER 7 Respond Quickly to All Bad Comments CHAPTER 8 Respond to the Good Comments Too CHAPTER 9 Be Authentic CHAPTER 10 Be Honest and Transparent CHAPTER 11 Should You Ask a Lot of Questions? CHAPTER 12 Provide Value (Yes, for Free!) CHAPTER 13 Share Stories (They''re Your Social Currency!) CHAPTER 14 Inspire Customers and Influencers to Share Your Stories CHAPTER 15 Integrate Social Media into the Entire Customer Experience CHAPTER 16 Admit When You Screw Up, and Then Leverage Your Mistakes CHAPTER 17 Consistently Deliver Excitement, Surprise, and Delight CHAPTER 18 Don''t Sell! Just Make It Easy
Synopsis
This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices around video, mobile, paid media, and data. You'll find critical information about new social media platforms, such as Snapchat, as well as need-to-know insights into existing platforms/content including Instagram, Linkedln, and Facebook Stories. Book jacket., Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: -Engage customers and crowdsource innovation online -Create content that resonates with consumers and provides value-Integrate social media into the entire customer experience-Effectively deal with criticism and negative feedback on social media-Grow your audience across social channels, and much more, The New York Times/USA Today bestselling guide has been updated with brand-new tactics, platforms, case studies, and statistics More than 3 billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. This new edition of the classic guide to building your brand and attracting loyal customers through smart, savvy social media engagement has new case studies that demonstrate the latest best practices; critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insight into existing platforms/content, including Instagram and Facebook stories., Harness the power of social media to attract new customers and transform your business More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: -Engage customers and crowdsource innovation online -Create content that resonates with consumers and provides value-Integrate social media into the entire customer experience-Effectively deal with criticism and negative feedback on social media-Grow your audience across social channels, and much more
LC Classification Number
HF5415.1265.K425
Item description from the seller
Seller Feedback (105)
- e***t (39)- Feedback left by buyer.Past monthVerified purchaseThe item was explained perfectly, it was shipped very quickly! I asked them to ship as soon as possible when I ordered it and they did just that. packaged very well. Good job.
- r***a (1654)- Feedback left by buyer.Past 6 monthsVerified purchaseItem as pictured and described. Fast ship. Great Price.AAA+++ sellerVera Bradley Coral Bright Colors Floral Paisley Flip Flops Women’s Size 7/8 (#315162494158)
- p***r (8)- Feedback left by buyer.Past 6 monthsVerified purchaseNice clean item, delivered exactly as listed. shipping took a while, but that’s because I ordered over the Fourth of July. All on me! Got here in a very timely manner, all things considered. Lovely seller. Pleasure doing business with you! Great addition to my collection.
Product ratings and reviews
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