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Wacholtz - The 360 Music Industry 2nd Edition - New paperback or sof - J555z
GBP 30.77
ApproximatelyAU $59.18
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GBP 17.08 (approx. AU $32.85) Express Postage to United States via eBay's Global Shipping Program. See detailsfor delivery
Located in: GB, United Kingdom
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Estimated between Fri, 5 Jul and Tue, 16 Jul to 43230
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eBay item number:326110335401
Item specifics
- Condition
- Fiction/Non-Fiction
- Non-Fiction
- Brand
- NA
- Weight
- 0.71
- Style
- NA
- Title
- The 360 Music Industry 2nd Edition
- Release Title
- The 360 Music Industry 2nd Edition
- Record Grading
- New
- Sleeve Grading
- New
- Platform
- NA
- Size
- NA
- Film/TV Title
- The 360 Music Industry 2nd Edition
- Colour
- NA
- Material
- NA
- Department
- NA
- Movie/TV Title
- The 360 Music Industry 2nd Edition
- UPC
- 9781948715003
- EAN
- 9781948715003
- ISBN
- 9781948715003
- Item Length
- 233.93
- Main Stone
- NA
- Connectivity
- NA
- Model
- NA
- Publication Year
- 2018
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- The 360 Music Industry (2nd Edition)
- Item Height
- 234mm
- Publisher
- thumbsUp! Publishing
- Item Width
- 156mm
- Subject
- Law, Management, Business
- Item Weight
- 703g
- Number of Pages
- 462 Pages
About this product
Product Information
According to the music industry source Buzz Angle, (2018), only two albums sold more than one million copies in 2017 in the United States. In addition, on any given day in 2017, there were more than twice as many streams (1.67 billion on an average day), than there were song downloads for the entire year. Music is pure inspiration. But for the music industry, the problem in a nutshell, has been change, adapt, or die. The industry has found its answer in the live ticket, branding, touring, merchandise, and corporate sponsorships based on the 360-business model. The 360 Music Industry is the first book of its kind to detail the dramatic changes technology, laws, and consumer attitudes have provide for the industry to re-invent itself into a new business model. The industry is based on financial investments into the artist's creativity based on digital marketing and streaming revenues. An analysis is provided in the 360 Music Industry book about how listening to music is used by analytics to break fans into different market types that may then be exploited (in a positive way) for profits through social media promotion and publicity. Songwriter and music publishing deals are provided with information about the various types of revenue generating licensing. Each record label department, their administration, and operation strategies are tied to the 360 deals and how they best represent the artist, their recordings, events, and tours. Artist representation is detail through the personal manager and the corresponding business managers, attorneys, talent, and booking agents. The concert promotion industry is detailed through the process of a bid sheet to determine the cost and potential profits from a show through scaling the house. Special segments in most of the chapters, provide beginners with information that may help them determine how to get started in the industry along with samples of budgets for rehearsal, recording, and a 40-day tour. The last chapter provides information about various types of industry related and connected career opportunities with the information based on government statistics.
Product Identifiers
Publisher
thumbsUp! Publishing
ISBN-13
9781948715003
eBay Product ID (ePID)
28046543958
Product Key Features
Publication Name
The 360 Music Industry (2nd Edition)
Format
Paperback
Language
English
Subject
Law, Management, Business
Publication Year
2018
Type
Textbook
Number of Pages
462 Pages
Dimensions
Item Height
234mm
Item Width
156mm
Item Weight
703g
Additional Product Features
Editor
Associate Professor of English Beverly Schneller
Item description from the seller
Business seller information
Value Added Tax number:
- GB 343612519
Seller assumes all responsibility for this listing.
eBay item number:326110335401
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Item location:
GB, United Kingdom
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| GBP 17.08 (approx. AU $32.85) | See import charges at checkout | United States | Express Postage (International Priority Shipping) | Estimated between Fri, 5 Jul and Tue, 16 Jul to 43230 |
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