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All-American Ads 40s by Heimann Jim (2014, Hardcover)

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Out of the blackout, into the boom years: Tracing 1940s America through ads The aftermath of World War II brought unprecedented pride and prosperity to the American people. From Western Electric communication tools (for "the modern battle") to Seagram's whiskey (for "Men Who Plan Beyond Tomorrow") to the Hoover vacuum ("For every woman who is proud of her home"), the post-war era represented a flood of products and services for every occasion. Combining social, corporate and graphic history, this new hardcover edition of 40s ads follows America's development through the anxieties of war to the buying-frenzy of peace. These colorful signs of the times feature both blasts from the past and many brand names still going strong today. It's hard to believe that the company who made your ultra-compact mobile phone was once advertising portable radios with "Motorola: More radio pleasure for less money," or that Electrolux didn't have any qualms about using Mandy, the portly black maid, to promote their new silent refrigerators: "Lor-dy, it sure is quiet " Through motorcars, cigarettes, lipsticks and cans of Cambell's soup, this is an at once entertaining and eye-opening survey of the fears, fads and dreams that characterized a decisive decade. Text in English, French, and German

Product Identifiers

Publisher
Taschen
ISBN-10
3836551314
ISBN-13
9783836551311
eBay Product ID (ePID)
177526170

Product Key Features

Book Title
All-American ADS 40s
Author
Heimann Jim
Format
Hardcover
Language
English
Topic
Graphic Arts / Branding & Logo Design, Graphic Arts / Commercial & Corporate, General, Advertising & Promotion
Publication Year
2014
Illustrator
Yes
Genre
Design, Business & Economics
Number of Pages
704 Pages

Dimensions

Item Length
11.1 in
Item Height
11.1 in
Item Width
8.7 in
Item Weight
105.8 Oz

Additional Product Features

Lc Classification Number
Hf5813.U6a15 2014
Copyright Date
2014
Target Audience
Trade
Lccn
2016-373423

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All-American Ads 40s by Heimann Jim (2014, Hardcover)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Books

KJV, Gift and Award Bible, Leather-Look, Black, Red Letter, Comfort Print: Holy Bible, King James Version by Zondervan (Paperback, 2017)

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The Fast 800: How to combine rapid weight loss and intermittent fasting for long-term health by Dr Dr Michael Mosley (Paperback, 2019)

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The Mountain Is You: Transforming Self-Sabotage Into Self-Mastery by Brianna Wiest (Paperback, 2020)

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Can't Hurt Me: Master Your Mind and Defy the Odds by David Goggins (Paperback, 2018)

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