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Blunders in International Business

US $19.99
ApproximatelyAU $30.88
Condition:
Brand new
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eBay item number:335491081191
Last updated on 02 Aug, 2025 04:35:55 AESTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9781557864147

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1557864144
ISBN-13
9781557864147
eBay Product ID (ePID)
399579

Product Key Features

Number of Pages
184 Pages
Language
English
Publication Name
Blunders in International Business
Subject
Industrial Management, International / General, Sales & Selling / General, Corporate Finance / General
Publication Year
1993
Type
Textbook
Author
David A. Ricks
Subject Area
Business & Economics
Format
Trade Paperback

Additional Product Features

Edition Number
2
Intended Audience
Scholarly & Professional
LCCN
92-033483
Dewey Edition
21
Dewey Decimal
658/.049
Synopsis
Blunders in International Business takes a fascinating look at how mistakes are made every day by large and small companies as they try to compete globally. Whether a translation mistake or a management mistake, David Ricks has uncovered many informative, entertaining blunders that will make this book hard to put down. This new edition of Blunders has been completely updated and revised. The book is full of interesting anecdotes and has been significantly updated to include more than one hundred new international business blunders. Well-known old blunders have been replaced with these new ones in order to update the lessons learned. We often hear of business success stories -- mistakes, on the other hand, are seldom admitted, easily remembered, and can be used to illustrate valuable lessons., The second edition of this highly successful book has been significantly updated and expanded. It is full of anecdotes on all aspects of international business including: * Marketing * Management * Strategy Entertaining yet informative, Blunders in International Marketing enables both students and professionals to learn invaluable lessons from others' mistakes.

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  • e***l (675)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    This was a simple purchase, no problems or issues. The book is new, as described in the seller's listing. It was sealed in clear plastic and shipped in a bubble envelope to prevent damage. It was delivered sooner than anticipated.
  • u***m (943)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Lightning fast shipment, excellent communication, superb packing, A+++++ seller!
  • a***g (105)- Feedback left by buyer.
    Past month
    Verified purchase
    Appeared adequately and professionally packed by Seller, but arrived with a bit of a bent spine - most likely by mistreatment during delivery. Unfortunate for me. Otherwise, a very positive experience.