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Sweat Equity: Inside the New Economy o..., Kelly, Jason

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Last updated on 19 May, 2024 04:29:43 AESTView all revisionsView all revisions

Item specifics

Condition
Very good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Publishing Language
English
ISBN
1118914597
EAN
9781118914595
Release Title
Sweat Equity: Inside the New Economy of Mind and Body (Bloomberg)
Artist
Kelly, Jason
Brand
N/A
Platform
N/A
Colour
N/A
Book Title
Sweat Equity: Inside the New Economy of Mind and Body (Bloomberg)
Publication Year
2016
Type
Textbook
Format
Hardcover
Language
English
Publication Name
Sweat Equity: inside the New Economy of Mind and Body
Item Height
234mm
Author
Jason Kelly
Publisher
John Wiley & Sons Inc
Item Width
163mm
Subject
Finance
Item Weight
466g
Number of Pages
240 Pages

About this product

Product Information

Go inside the trend that spawned a multi-billion dollar industry for the top five percent Sweat Equity goes inside the multibillion dollar trend toward endurance sports and fitness to discover who's driving it, who's paying for it, and who's profiting. Bloomberg's Jason Kelly, author of The New Tycoons, profiles the participants, entrepreneurs, and investors at the center of this movement, exploring this phenomenon in which a surge of people?led by the most affluent?are becoming increasingly obsessed with looking and feeling better. Through in-depth looks inside companies and events from New York Road Runners to Tough Mudder and Ironman, Kelly profiles the companies and people aiming to meet the demands of these consumers, and the traits and strategies that made them so successful. In a modern world filled with anxiety, pressure, and competition, people are spending more time and money than ever before to soothe their minds and tone their bodies, sometimes pushing themselves to the most extreme limits. Even as obesity rates hit an all-time high, the most financially successful among us are collectively spending billions each year on apparel, gear, and entry fees. Sweat Equity charts the rise of the movement, through the eyes of competitors and the companies that serve them. Through conversations with businesspeople, many driven by their own fitness obsessions, and first-hand accounts of the sports themselves, Kelly delves into how the movement is taking shape. Understand the social science, physics, and economics of our desire to pursue activities like endurance sports and yoga Get to know the endurance business's target demographics Learn how distance running?once a fringe hobby?became a multibillion dollar enterprise fueled by private equity Understand how different generations pursue fitness and how fast-growing companies sell to them The opportunity to run, swim, and crawl in the mud is resonating with more and more of us, as sports once considered extreme become mainstream. As Baby Boomers seek to stay fit and Millennials search for meaning in a hyperconnected world, the demand for the race bib is outstripping supply, even as the cost to participate escalates. Sweat Equity, through the stories of men and women inside the most influential races and companies, goes to the heart of the movement where mind, body, and big money collide.

Product Identifiers

Publisher
John Wiley & Sons Inc
ISBN-13
9781118914595
eBay Product ID (ePID)
221856392

Product Key Features

Author
Jason Kelly
Publication Name
Sweat Equity: inside the New Economy of Mind and Body
Format
Hardcover
Language
English
Subject
Finance
Publication Year
2016
Type
Textbook
Number of Pages
240 Pages

Dimensions

Item Height
234mm
Item Width
163mm
Item Weight
466g

Additional Product Features

Title_Author
Jason Kelly
Series Title
Bloomberg
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax number:
  • GB 922696893
worldofbooks-australia

worldofbooks-australia

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Detailed seller ratings

Average for the last 12 months

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Reasonable postage costs
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Communication
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Seller Feedback (642,031)

8***0 (394)- Feedback left by buyer.
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Item arrived safely and securely packaged carefully and was in excellent condition as described. Postage transit time was fast and efficient. Cd was priced well too. Overall a very satisfying and pleasant, easygoing transaction experience. Outstanding service, couldn't be happier. Thank you!⭐⭐⭐⭐⭐👍
p***i (10151)- Feedback left by buyer.
Past month
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Book safely packaged and delivered promptly. Item as described. Very impressed by the quick delivery of this book. Would recommended this seller. No communication needed, really, with such a quick delivery- but clearly communicated as to dispatch. Thank you,
i***d (1163)- Feedback left by buyer.
Past 6 months
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The book is in "reasonable" condition! not vg condition as described- front cover permanent fold over on arrival, packed this way ? pages are yellowing. Seller may be best to place a description "proper" of actual book being sold on the listing with photos so buyers know what they are receiving for the price paid.

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