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Lost Brands - vom Aufstieg und Niedergang starker Marken - 9783834928207 - Picture 1 of 1
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Lost Brands - vom Aufstieg und Niedergang starker Marken - 9783834928207

BOOKS etc.
  • (478718)
GBP 27.69
ApproximatelyAU $53.96
Condition:
Brand new
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Located in: Aldershot, United Kingdom
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eBay item number:354876662590
Last updated on 22 Sep, 2024 21:48:01 AESTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Lost Brands - vom Aufstieg und Niedergang starker Marken
ISBN
9783834928207
Publication Year
2013
Type
Textbook
Format
Paperback
Language
German
Publication Name
Lost Brands - Vom Aufstieg Und Niedergang Starker Marken: Warum too Big to Fail Nicht Einmal Fur Traditionsmarken Gilt
Item Height
244 mm
Author
Michael Bruckner, Andrea Przyklenk
Publisher
Springer Gabler
Subject
Government, Management, Marketing
Item Weight
290 g
Item Width
170 mm
Number of Pages
163 Pages

About this product

Product Information

Auf dem Friedhof bekannter Firmen und Marken begegnet man vielen einstmals renommierten Namen. Einige stehen symbolhaft fur das deutsche Wirtschaftswunder, andere fur die Umsetzung kuhner Ideen, wieder andere fur spektakulare Pleiten. Ihre Geschichten werden in diesem Buch erzahlt - spannend, journalistisch und faktenreich. Der Leser begibt sich auf eine Reise durch die jungere Wirtschaftsgeschichte. Am Ende eines jeden Kapitels wird analysiert, welche Grunde zum Untergang fuhrten - und welche Schlusse Unternehmer und Markenverantwortliche daraus ziehen koennen.

Product Identifiers

Publisher
Springer Gabler
ISBN-13
9783834928207
eBay Product ID (ePID)
176729938

Product Key Features

Number of Pages
163 Pages
Language
German
Publication Name
Lost Brands - Vom Aufstieg Und Niedergang Starker Marken: Warum too Big to Fail Nicht Einmal Fur Traditionsmarken Gilt
Publication Year
2013
Subject
Government, Management, Marketing
Type
Textbook
Author
Michael Bruckner, Andrea Przyklenk
Format
Paperback

Dimensions

Item Height
244 mm
Item Weight
290 g
Item Width
170 mm

Additional Product Features

Country/Region of Manufacture
Germany
Title_Author
Andrea Przyklenk, Michael Bruckner

Item description from the seller

Business seller information

Value Added Tax number:
  • GB 976952259
BOOKS etc.

BOOKS etc.

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BOOKS etc is an UK online business that is based in ALDERSHOT, Hampshire. We are a family run company that aims to bring customers a fantastic selection of books with great prices, with friendly ...
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Detailed seller ratings

Average for the last 12 months
Accurate description
5.0
Reasonable postage costs
5.0
Postage speed
4.8
Communication
4.9

Seller Feedback (531,536)

  • s***l (82)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    As described, favourable price, well packed, delivered on time and I was kept fully informed about despatch and delivery. An excellent book, too. I have used this seller previously with very professional service and will no doubt do so again.
    A Dozen A Day All Year Round - 9781785583742 (#314126103017)
  • t***n (433)- Feedback left by buyer.
    Past month
    Verified purchase
    Quick delivery well packaged,communication with seller good... exactly as described by seller and decent price too...good seller
    The Warriors - 9781788164337 (#314125776053)
  • 6***j (73)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    The book was as described. Excellent value and good service. Very well packaged, delivery was accurate enough and good communication. Will be happy to buy from again. Many thanks
    Woodcarving Magic - 9781565235236 (#314126641264)
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