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Frederick H. White Yuri Lev Marketing Literature and Posthumous Legac (Hardback)
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eBay item number:355394655467
Item specifics
- Condition
- Book Title
- Marketing Literature and Posthumous Legacies
- Title
- Marketing Literature and Posthumous Legacies
- EAN
- 9780739182604
- ISBN
- 9780739182604
- Release Year
- 2013
- Release Date
- 12/09/2013
- Item Length
- 157mm
- Subtitle
- The Symbolic Capital of Leonid Andreev and Vladimir Nabokov
- ISBN-10
- 0739182609
- Country/Region of Manufacture
- US
- Genre
- History
- Topic
- Literary Criticism
- Publication Year
- 2013
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Marketing Literature and Posthumous Legacies: The Symbolic Capital of Leonid Andreev and Vladimir Nabokov
- Item Height
- 236mm
- Publisher
- Lexington Books
- Item Width
- 157mm
- Subject
- History
- Item Weight
- 585g
- Number of Pages
- 294 Pages
About this product
Product Information
Literature is not only about aesthetics, but also almost equally about economics. The successful marketing of an author and his literary works is more dependent on the activities of cultural merchants than on the particular words and phrases found in the author's prose. Marketing Literature and Posthumous Legacies focuses on the creation of symbolic capital for the literary legacies of Leonid Andreev and Vladimir Nabokov that was eventually exchanged by cultural merchants for financial and ideological profit. Yuri Leving and Frederick H. White discuss the ways in which certain cultural merchants created symbolic meaning for these two authors through a process of collusion, consecration, and the marketing of tangible and intangible products that lead to some sort of transaction. The promotion and maintenance of posthumous legacies involves an intricate network of personal interests that drive the preservation of literary reputations.
Product Identifiers
Publisher
Lexington Books
ISBN-13
9780739182604
eBay Product ID (ePID)
158155695
Product Key Features
Publication Name
Marketing Literature and Posthumous Legacies: The Symbolic Capital of Leonid Andreev and Vladimir Nabokov
Format
Hardcover
Language
English
Subject
History
Publication Year
2013
Type
Textbook
Number of Pages
294 Pages
Dimensions
Item Height
236mm
Item Width
157mm
Item Weight
585g
Additional Product Features
Topic
Literature
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax number:
- GB 864 1548 11
Seller assumes all responsibility for this listing.
eBay item number:355394655467
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This vinyl is really reasonably priced and I love that it is one of the more unusual colours. It arrived well packaged, undamaged and looks as described. It arrived late, due to Royal Mail's Festive rush, but was dispatched by the seller really quickly. When I contacted them to ask where it was, they replied really quickly with a helpful solution. Such good customer service, so strongly recommend. Really happy with my purchase.
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