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Shakespeare's Cultural Capital: His Economic Impact from the Sixteenth to the

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eBay item number:363648214135
Last updated on 16 Dec, 2023 15:08:44 AEDSTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Publication Date
2016-03-24
Pages
187
ISBN
9781137583147

About this product

Product Identifiers

Publisher
Palgrave Macmillan The Limited
ISBN-10
1137583142
ISBN-13
9781137583147
eBay Product ID (ePID)
221914062

Product Key Features

Book Title
Shakespeare's Cultural Capital : His Economic Impact from the Sixteenth to the Twenty-First Century
Number of Pages
Xiii, 187 Pages
Language
English
Topic
Economic History, Shakespeare, Economics / General, Anthropology / Cultural & Social
Publication Year
2016
Illustrator
Yes
Genre
Literary Criticism, Social Science, Business & Economics
Author
Siobhan Keenan
Format
Hardcover

Dimensions

Item Height
0.5 in
Item Weight
16 Oz
Item Length
8.3 in
Item Width
5.8 in

Additional Product Features

Intended Audience
Trade
LCCN
2016-296451
Dewey Edition
23
Number of Volumes
1 vol.
Dewey Decimal
822.3/3
Table Of Content
Foreword by Bruno Frey, Zeppelin University, Germany.- Chapter 1: Introduction; Dominic Shellard, Siobhan Keenan, de Montfort University, UK.- Chapter 2: Shakespeare and the Market in his Own Day; Siobhan Keenan.- Chapter 3: Shakespeare and the Impact of Editing; Gabriel Egan, de Montfort University, UK.- Chapter 4: Marketing Shakespeare on Film: From Tragedy to Biopic, Deborah Cartmell, de Montfort University, UK.- Chapter 5. Shakespearean Actors, Memes, Social Media and the Circulation of Shakespearean 'Value'; Anna Blackwell, de Montfort University, UK.- Chapter 6: Ales, Beers, Shakespeares; Graham Holderness and Bryan Loughrey, University of Hertfordshire, UK.- Chapter 7. A King Rediscovered: the Economic Impact of Richard III and Richard III on the City of Leicester; Dominic Shellard-. Chapter 8: Shakespeare is 'GREAT' Conrad Bird, GREAT Britain Campaign, Foreign and Commonwealth Office, UK; Jason Eliadis and Harvey Scriven, Arcadian Consultancy, UK.- Chapter 9: Sponsored by Shakespeare; Susan Bennett, University of Calgary, Canada.
Synopsis
Shakespeare is a cultural phenomenon and arguably the most renowned playwright in history. In this edited collection, Shellard and Keenan bring together a collection of essays from international scholars that examine the direct and indirect economic and cultural impact of Shakespeare in the marketplace in the UK and beyond. From the marketing of Shakespeare s plays on and off stage, to the wider impact of Shakespeare in fields such as education, and the commercial use of Shakespeare as a brand in the advertising and tourist industries, this volume makes an important contribution to our understanding of the Shakespeare industry 400 years after his death. With a foreword from the celebrated cultural economist Bruno Frey and nine essays exploring the cultural and economic impact of Shakespeare in his own day and the present, "Shakespeare s Cultural Capital "forms a unique offering to the study of cultural economics and Shakespeare. ", Foreword by Bruno Frey, Zeppelin University, Germany.- Chapter 1: Introduction; Dominic Shellard, Siobhan Keenan, de Montfort University, UK.- Chapter 2: Shakespeare and the Market in his Own Day; Siobhan Keenan.- Chapter 3: Shakespeare and the Impact of Editing; Gabriel Egan, de Montfort University, UK.- Chapter 4: Marketing Shakespeare on Film; Deborah Cartmell, de Montfort University, UK.- Chapter 5: Shakespearean Actors, Memes, Social Media and the Circulation of Shakespearean 'Value'; Anna Blackwell, de Montfort University, UK.- Chapter 6: Ales, Beers, Shakespeares; Graham Holderness, Bryan Loughrey, University of Hertfordshire, UK.- Chapter 7: A King Rediscovered: the Economic Impact of Richard III and Richard III on the city of Leicester; Dominic Shellard.- Chapter 8: Shakespeare is 'GREAT'; Conrad Bird, GREAT Britain Campaign, Foreign and Commonwealth Office, UK.- Chapter 9: Sponsored by Shakespeare; Susan Bennett, University of Calgary, Canada.-, Shakespeare is a cultural phenomenon and arguably the most renowned playwright in history. In this edited collection, Shellard and Keenan bring together a collection of essays from international scholars that examine the direct and indirect economic and cultural impact of Shakespeare in the marketplace in the UK and beyond. From the marketing of Shakespeare's plays on and off stage, to the wider impact of Shakespeare in fields such as education, and the commercial use of Shakespeare as a brand in the advertising and tourist industries, this volume makes an important contribution to our understanding of the Shakespeare industry 400 years after his death. With a foreword from the celebrated cultural economist Bruno Frey and nine essays exploring the cultural and economic impact of Shakespeare in his own day and the present, Shakespeare's Cultural Capital forms a unique offering to the study of cultural economics and Shakespeare.
LC Classification Number
HB1-846.8

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