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The Transmedia Franchise of Star Wars TV by Dominic J. Nardi (English) Hardcover
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Located in: Fairfield, Ohio, United States
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eBay item number:364704245968
Item specifics
- Condition
- ISBN-13
- 9783030529574
- Type
- Does not apply
- ISBN
- 9783030529574
- Book Title
- Transmedia Franchise of Star Wars TV
- Item Length
- 8.3 in
- Publisher
- Springer International Publishing A&G
- Publication Year
- 2020
- Format
- Hardcover
- Language
- English
- Illustrator
- Yes
- Genre
- Social Science, Performing Arts
- Topic
- Film / General, General, Popular Culture
- Item Width
- 5.8 in
- Item Weight
- 16 Oz
- Number of Pages
- Xvii, 204 Pages
About this product
Product Information
While previous work on the Star Wars universe charts the Campbellian mythic arcs, political representations, and fan reactions associated with the films, this volume takes a transmedial approach to the material, recognizing that Star Wars TV projects interact with and relate to other Star Wars texts. The chapters in this volume take as a basic premise that the televisual entrants into the Star Wars transmedia storyworld are both important texts in the history of popular culture and also key to understanding how the Star Wars franchise--and, thus, industry-wide transmedia storytelling strategies--developed. The book expands previous work to consider television studies and sharp cultural criticism together in an effort to bring both long-running popular series, long-ignored texts, and even toy commercials to bear on the franchise's complex history.
Product Identifiers
Publisher
Springer International Publishing A&G
ISBN-10
3030529576
ISBN-13
9783030529574
eBay Product ID (ePID)
22050398482
Product Key Features
Book Title
Transmedia Franchise of Star Wars TV
Format
Hardcover
Language
English
Topic
Film / General, General, Popular Culture
Publication Year
2020
Illustrator
Yes
Genre
Social Science, Performing Arts
Number of Pages
Xvii, 204 Pages
Dimensions
Item Length
8.3 in
Item Width
5.8 in
Item Weight
16 Oz
Additional Product Features
Number of Volumes
1 Vol.
Lc Classification Number
Pn1993.5.U6
Table of Content
1. Star Wars from Big Screen to Small. 2. The Enduring Force of Kenner Star Wars Toy Commercials. 3.The Holiday Special and the Hole in the Archive. 4. The Battle for Endor: Ewok Television Films as Transmedia Brand Extension. 5. 1. "The circle is now complete": Transmedia Storytelling and Nostalgia in Star Wars Television Adverts. 6. The Princesses Strike Back: Forces of Destiny and the Capitalization of the Disney Princess. 7. Several Decades Ago in Your Living Room: Ewoks , Droids , and Star Wars Saturday Morning Cartoons. 8. From Monk to Superhero: Genndy Tartakovsky's Clone Wars and the Transformation of the Jedi. 9. Of War, Peace, and Art: Mandalorian Culture in Star Wars Television. 10. Canonical Legends: How the Expanded Universe (Selectively) Lives on TV.
Copyright Date
2020
Dewey Decimal
791.4575
Dewey Edition
23
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eBay item number:364704245968
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Fairfield, Ohio, United States
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