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ESPN : The Making of a Sports Media Empire, Hardcover by Vogan, Travis, Brand...

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Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
ESPN : The Making of a Sports Media Empire
ISBN
9780252039768
Subject Area
Business & Economics, Sports & Recreation, Social Science, Performing Arts
Publication Name
Espn : the Making of a Sports Media Empire
Publisher
University of Illinois Press
Item Length
9 in
Subject
Media Studies, Television / General, History, Corporate & Business History
Publication Year
2015
Type
Textbook
Format
Hardcover
Language
English
Item Height
0.9 in
Author
Travis Vogan
Item Weight
18.1 Oz
Item Width
6 in
Number of Pages
256 Pages

About this product

Product Information

Once a shoestring operation built on plywood sets and Australian rules football, ESPN has evolved into a media colossus. A genius for cross-promotion and its near-mystical rapport with its viewers empower the network to set agendas and create superstars, to curate sports history even as it mainstreams the latest cultural trends. Travis Vogan teams archival research and interviews with an all-star cast to pen the definitive account of how ESPN turned X's and O's into billions of $$$. Vogan's institutional and cultural history focuses on the network since 1998, the year it launched a high-motor effort to craft its brand and grow audiences across media platforms. As he shows, innovative properties like SportsCentury, ESPN The Magazine, and 30 for 30 built the network's cultural caché. This credibility, in turn, propelled ESPN's transformation into an entity that lapped its run-of-the-mill competitors and helped fulfill its self-proclaimed status as the "Worldwide Leader in Sports." Ambitious and long overdue, ESPN: The Making of a Sports Media Empire offers an inside look at how the network changed an industry and reshaped the very way we live as sports fans.

Product Identifiers

Publisher
University of Illinois Press
ISBN-10
0252039769
ISBN-13
9780252039768
eBay Product ID (ePID)
212031768

Product Key Features

Number of Pages
256 Pages
Language
English
Publication Name
Espn : the Making of a Sports Media Empire
Publication Year
2015
Subject
Media Studies, Television / General, History, Corporate & Business History
Type
Textbook
Subject Area
Business & Economics, Sports & Recreation, Social Science, Performing Arts
Author
Travis Vogan
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
18.1 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
2015-012600
Reviews
"Vogan's research provides him with ample fodder to engross readers with stories and insights into the world behind their notable shows. . . . Sports fans will enjoy this well-researched and fascinating look at how ESPN has impacted both television and the viewing habits of millions of watchers."-- Library Journal, "This smart, lively examination of ESPN's place in American culture and how it continues to consciously work its way in is a trove of research, insight, and fascinating stories."--Robert Lipsyte, New York Times columnist and author of An Accidental, "This is to date the most thoroughly researched and well-argued analysis of ESPN."--Aaron Baker, author of Contesting Identities: Sports in American Film, "Vogan's research provides him with ample fodder to engross readers with stories and insights into the world behind their notable shows. . . . Sports fans will enjoy this well-researched and fascinating look at how ESPN has impacted both television and the viewing habits of millions of watchers."-- Library Journal " In this fascinating history, journalism professor Vogan imbues the network's nascent struggles with a sense of adventure. . . . Sports fans, especially those of the couch-potato variety, will find this account of the life of a TV network as enjoyable as most star biographies." -- Booklist, "In this fascinating history, journalism professor Vogan imbues the network's nascent struggles with a sense of adventure. . . . Sports fans, especially those of the couch-potato variety, will find this account of the life of a TV network as enjoyable as most star biographies."-- Booklist, "This well-researched book is a gold mine of information about the origin and philosophy of ESPN. Highly recommended."-- Choice, "This smart, lively examination of ESPN's place in American culture and how it continues to consciously work its way in is a trove of research, insight, and fascinating stories."--Robert Lipsyte, New York Times columnist and author of An Accidental Sportswriter, "Represents a genuinely original and overdue assessment of perhaps the most significant entity in sports media since the penny press. An exceptional trove of interviews, archival information, and industrial and aesthetic analysis." --Victoria E. Johnson, author of Heartland TV: Prime Time Television and the Struggle for U.S. Identity, "Represents a genuinely original and overdue assessment of perhaps the most significant entity in sports media since the penny press. An exceptional trove of interviews, archival information, and industrial and aesthetic analysis." --Victoria E. Johnson, author of Heartland TV: Prime Time Television and the Struggle for U.S. Identity "This well-researched book is a gold mine of information about the origin and philosophy of ESPN. Highly recommended."-- Choice
Illustrated
Yes
Lc Classification Number
Gv742.3.V62 2015
Copyright Date
2015

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