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Wikipedia As a Marketing Tool : How to Reap the Marketing Benefits of Wikipedia by Mike Wood (2016, Trade Paperback)

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After years of writing articles and giving advice on Wikipedia marketing, Mike Wood from finally brought everything together. This is one of the only books out there that will open your eyes to the world of Wikipedia marketing and help you understand the editing process. Regardless if you want to create a page for yourself or you are a marketing professional looking to assist clients, this is the must read book you need before getting started. Learn the history of Wikipedia and how it evolved into its current bureaucracy, advantages of having a Wikipedia page, using Wikipedia for reputation management, using Wikipedia for backlinks, monitoring a Wikipedia page, and more.