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Kundenabwanderung bei Übernahmen und Fusionen von Andreas Scharff (2005, Taschenbuch)

About this product

About this product

Produktinformation

Andreas Scharff untersucht, was Kunden nach Unternehmenszusammenschlüssen dazu veranlasst, eine Geschäftsbeziehung zu beenden. Er zeigt auch jene Veränderungen auf, die Kunden als positiv wahrnehmen und die einer Kundenabwanderung entgegenwirken, und analysiert, in welchen Phasen ein Kunde eine Geschäftsbeziehung beendet.

Produktkennzeichnungen

ISBN-10
3835001590
ISBN-13
9783835001596
eBay Product ID (ePID)
67959966

Produkt Hauptmerkmale

Produktart
Lehrbuch
Sprache
Deutsch
Anzahl der Seiten
300 Seiten
Verlag
Deutscher Universitätsverlag
Publikationsname
Kundenabwanderung bei Übernahmen und Fusionen
Autor
Andreas Scharff
Format
Taschenbuch
Erscheinungsjahr
2005

Zusätzliche Produkteigenschaften

Hörbuch
No
Inhaltsbeschreibung
Paperback
Item Length
21cm
Item Height
1cm
Item Width
14cm
Buchreihe
Schriftenreihe der Hhl Leipzig Graduate School of Management
Item Weight
391g

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