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The Real Mad Men: The Remarkable Tr..., Andrew Cracknel

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Very good
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Located in: West Sussex, United Kingdom
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eBay item number:394907997522
Last updated on 28 Jul, 2025 22:16:44 AESTView all revisionsView all revisions

Item specifics

Condition
Very good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Publishing Language
English
ISBN
0857384279
EAN
9780857384270
Release Title
The Real Mad Men: The Remarkable True Story of Madison Avenue'...
Artist
Andrew Cracknell
Brand
N/A
Platform
N/A
Colour
N/A
Book Title
The Real Mad Men: The Remarkable True Story of Madison Avenue'...
Publication Year
2011
Type
Textbook
Format
Paperback
Language
English
Publication Name
The Real Mad Men: the Remarkable True Story of Madison Avenue's Golden Age
Item Height
243 mm
Author
Andrew Cracknell
Publisher
Quercus Publishing
Subject
History, Advertising
Item Width
174 mm
Number of Pages
224 Pages

About this product

Product Information

In New York City in the late 1950s and the 1960s - the era and location of TV's Mad Men - advertising went through a revolution. In a booming market, a punchy and proud new workforce of younger, multi-ethnic writers and art directors gorged themselves on a vibrant and artistic social scene. In many ways they were similar to Don Draper, Roger Sterling and Peggy Olsen: confident, driven and ambitious, they lived the three-martini life and worked the machine to their advantage. Also clever, creative and streetwise, they outclassed and outthought the old advertising establishment, implementing a new way of thinking and behaving which spread across the newspapers, magazines and TV screens of America and beyond. The story of modern advertising starts here, with these real Mad Men - and women - of Madison Avenue who created the most radical and influential advertising ever, transforming the methods, practice and execution of the business. Their legacy still resounds in the industry today. How did this golden age of advertising happen? It is a remarkable, inspiring story of creativity, ingenuity and larger than life personalities who made it up as they went along.

Product Identifiers

Publisher
Quercus Publishing
ISBN-13
9780857384270
eBay Product ID (ePID)
108673840

Product Key Features

Subject
History, Advertising
Publication Year
2011
Number of Pages
224 Pages
Publication Name
The Real Mad Men: the Remarkable True Story of Madison Avenue's Golden Age
Language
English
Type
Textbook
Author
Andrew Cracknell
Format
Paperback

Dimensions

Item Height
243 mm
Item Width
174 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Andrew Cracknell

Item description from the seller

Seller business information

VAT number: GB 922696893
About this seller

worldofbooks-australia

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company ...
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  • x***w (349)- Feedback left by buyer.
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    Excellent quality merchandise; extensive product range; easy-to-use Web site; competitive pricing; efficient order processing; only negative, CD arrived slightly damaged, with crack in top right hand corner of the cd case ; (could have been packed a bit more securely with cardboard ) identical to advertised image; & excellent seller communication. A pleasure to deal with; totally professional from start to finish
  • f***i (948)- Feedback left by buyer.
    Past 6 months
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    While the movie took sometime to arrive it did arrive safely and for free postage from overseas. The dvd was well packaged and in very good condition just as described by the sender. Communication with the seller was excellent and response to a recent communication over this items non arrival was very fast (note the movie arrived the next day). I would have no hesitation in using this seller again.
  • l***h (125)- Feedback left by buyer.
    Past 6 months
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    The item arrived, safe and sound, on 18th June. All aspects of the transaction trouble-free; very fair price; accurate description of the book; care in packaging to prevent damage to the book in transit (to me, the most important aspect of the transaction); delivery in seventeen days from the date of order: excellent. Many thanks to the seller.