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Absolut Book.: The Absolut Vodka Advertising Story

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Brand new
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Doesn't post to United States. See detailsfor delivery
Located in: Richmond, United States
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eBay item number:404937064117
Last updated on 03 May, 2024 23:10:55 AESTView all revisionsView all revisions

Item specifics

Condition
Brand new: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Brand
Tuttle Publishing
UPC
9781885203298
MPN
9781885203298
Model
9781885203298
Country of Origintion
USA United States
Net Quantity or Number of Units
1
Dimensions LxWxH - Cms
9X0.7X11.5
ISBN-10
1885203292
ISBN-13
9781885203298
SKUASIN
DADAX1885203292
Edition
First Edition
No of Pages
274
Item Length
9
Publication Year
1996
Type
Textbook
Format
Paperback
Language
English
Book Title
ABSOLUT Book.: the ABSOLUT Vodka Advertising Story
Item Height
292mm
Author
Richard w. Lewis
Publisher
Journey Editions,U.S.
Topic
Drinks, Advertising, Business
Item Width
229mm
Item Weight
1531g
Number of Pages
288 Pages

About this product

Product Information

Highlighting the award-winning marketing and advertising campaign of Absolut Vodka, this art and design book features over 250 pages of magnificent bottle art and iconic ads. The absolute vodka advertising campaign has been running nonstop for fifteen years, which, in advertising, is practically forever. Industry insiders hail it as one of the most successful campaigns in the history of advertising, and the star of the ads is always the beautiful, artful, chameleon-like bottle from Sweden. The Absolut ads are celebrated as much for their ingenuity as their longevity. They are full of wit, artistry, and imagination as they deftly communicate the brand's values, often containing little challenges to the reader to interpret just what's happening inside the ad. Flip through the over 250 pages of magnificent bottle art featured in this beautiful graphic design book. This advertising book features 15 chapters each chronicling the long life of this world-famous glass art. In Absolute Book author, Richard Lewis of TBWA Chiat/Day, Absolut's advertising agency from the beginning, shares an intriguing, behind-the-scenes account of the birth and growth of this heralded campaign, its personalities and creators, and the paths they've taken to keep it perpetually fresh.

Product Identifiers

Publisher
Journey Editions,U.S.
ISBN-13
9781885203298
eBay Product ID (ePID)
96009342

Product Key Features

Book Title
ABSOLUT Book.: the ABSOLUT Vodka Advertising Story
Author
Richard w. Lewis
Format
Paperback
Language
English
Topic
Drinks, Advertising, Business
Publication Year
1996
Type
Textbook
Number of Pages
288 Pages

Dimensions

Item Height
292mm
Item Width
229mm
Item Weight
1531g

Additional Product Features

Title_Author
Richard w. Lewis
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax number:
  • AU 39716972532
  • IN AAECE2258D1ZW
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