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Digilogue: How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer by Anders Sorman-Nilsson (Paperback, 2013)

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AU $30.65
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Anything that can be digitised will be digitised. But can the digital-connect ever really replace the personal touch?. Is word-of-mouse always more effective than word-of-mouth?. Short Title DIGILOGUE.