FMCG : The Power of Fast-Moving Consumer Goods by Greg Thain and John Bradley (2014, Trade Paperback)

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All is revealed. Author: By Thain, Greg. John Bradley held international marketing positions in Cadbury for 24 years before becoming a consultant and writer. John now lives and works in Canada. The Battle for Mindspace and Shelfspace, written and published in 2012.

About this product

Product Identifiers

PublisherFirst Edition Design Publishing
ISBN-101622876482
ISBN-139781622876488
eBay Product ID (ePID)208918432

Product Key Features

Book TitleFmcg : the Power of Fast-Moving Consumer Goods
Number of Pages550 Pages
LanguageEnglish
Publication Year2014
TopicGeneral
GenreBusiness & Economics
AuthorGreg Thain, John Bradley
FormatTrade Paperback

Dimensions

Item Length9 in
Item Width6 in

Additional Product Features

Intended AudienceTrade
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